Areeb Mirza advises content creators not to hesitate to sell to their audience: have a product or offer to convert attention into revenue, and focus on revenue-generating metrics rather than vanity metrics. He warns against serving audiences unlikely to purchase your services and recommends clarifying the market and always having something to sell.
Never hesitate to ask your audience or sell them something. And I see this all the time. A creator will blow up on TikTok and Instagram. That was their goal. Blow up. Okay, now that they've managed to blow up, now what? If you're speaking to a market that will never buy your product or use your services, you need to stop talking to them. Especially if it's people who will never buy your services, and you know this, but you're still providing free value to them. People in Asia are not going to use your services. If you want to sell them something like a course, that's fine. Just have something to sell. You need to ask yourself what the end goal is if you don't have something to sell. Always be selling something. It clarifies the market for you. Prioritizes revenue generating metrics over vanity metrics.
