Areeb Mirza explains why organic content wastes time reaching the wrong people. A jewelry store getting 50-100 random visitors daily loses to 5-10 qualified buyers from paid ads. Define your target market and pay to reach them instead.
You see this?
This is my target market and it is done on purpose. The whole reason we generate ads are to make sure we.
Are reaching our ideal market.
If you have a type of market you want to sell, you can.
If you rely.
Completely on the organic content, you.
Have no control over.
Who is seeing it. If you own a jewelry store and.
Every day you're getting 50 to 100 people coming to your store who you know are not going to buy from you, you.
At a point start asking questions like.
This is just a waste of my time. Why am I showing things to people.
Who won't buy my things? Compare that.
To 5 to 10 walk.
Ins who are actually qualified to make a purchase.
Makes it more worthwhile.
Same with content. If you go super broad and target everyone, you are letting the algorithms take control over who your services are being shown to. If you're a coach, you want a certain demographic of people to teach you. You always have a demographic of people.