This Video Will Get You Customers From Instagram in Less Than 90 days.

So how do you get clients using short form content? You might have heard a lot of advices post every day, which is of course true. But I promise you, if you watch this video, follow the exact procedure I'm about to relate to you, you will get clients from short form content. This is something I've done for myself. This is something I've done for hundreds of businesses across multiple industries, mainly service based. But if you do this, you'll be fine. Now there's a couple of things where of course you need to have. First thing is you need to record content. You need to record content. This is unexcusable. You need to make sure you're recording the right type of content. So with a good hook, with a good value and a good call to action, like do not do graphics, don't do graphics, don't do some, you know, some lazy videos which is generated by like AI that nobody watches. Like AI stuff. Like all of the people who are under 500 followers have no idea who short form content works sometimes live in this fairy tale of like, yeah, AI is just going to create content for me and, and I'm going to have like a bajillion dollars. Like listen, if your favorite influencer of the person you admire the most to the point you can recognize their content from AI, don't worry about it. Like AI is not there at the moment. Like especially the time of this video. Like AI is not there at the moment. Maybe for some comedic content, maybe for some meme related content, but for you specifically, making money as a business owner where you are putting yourself out on camera, that cannot be replaced. If you want to make people laugh, make cat videos using GPT Sora 2AI model. That's going to work, but other than that it's just not there at the moment. You can make some beautiful looking commercials from it, you can make some ads from it, but even then the effort it takes to make that might as well record five videos and do it yourself. Or of course you don't necessarily have to do it yourself, you can just hire somebody if you do have the capital, such as ourself. We're pretty good at just, you know, taking this entire responsibility from your hand and just doing it in house with pretty much minimal effort from your side. So this is something that is definitely needed. Like what you need record content. This needs to be video content. You need to have ad spend. Now before you click off. This is an extremely important step because you might be getting sold to the ideas of like yeah, make organic content. And no ad spend required. Clients come to you for free. It's bullshit because it might not. It's like, I take that back. If you're willing to put in efforts maybe a couple of years, it might still work. If you're willing to try out like 500 video and you know, have that granular approach where you slowly tweak as you go, then 100% it could work. But if you put an ad spend, you can grow four times faster, you can accelerate that stuff four times faster. Because I'm sure you've seen ads on social media. I'm sure you've talked to people who said, hey guys, so let's, let's say you're John or Tiffany, I don't know, whoever, John, Tiffany, like you don't need Aspen. You can just make content and people are going to come flooded towards you. And then you look into their case studies and it's just one person they've helped over the last four years and they're going to milk that case study as much as they can because it only works for very little clients. It's just one of those things where people come to me, I tell them like, hey, so if you want to do this, you need to have some sort of ad spend so you can grow way faster. Now content by itself can make you money in a lot of different ways. It's a fantastic credibility builder. Meaning if you post content and somebody who's looking you up because maybe they found you on Google, maybe they found you on a billboard, maybe you email them wherever they found you, like, it's an amazing credibility builder. If they just watch video content of yourself, it's just that thing. So content like has a lot of indirect ways that it makes you money and it works amazingly. Like the worst thing you do right now as a business owner is not have any piece of content like you still need to have. I have content, but I'm just trying to defend the idea or tackle the idea, sorry, is you just make content and clients going to come flooded onto your Instagram profile. That's just not how it works. It of course has some indirect ways it can work, like I just mentioned, but just something to keep in mind and also to clarify, you don't need a lot of cash up front for ad spend. You don't need a lot. You can literally start with just 10 to 20 on a day to day basis. So if you, let's say if you spend, you know, $20 and you multiply that by, let's say that a month has 30 days. You do the math. And that's going to be $600. And of course, if you do that with $10, it's going to be 300. As a business, owners, like, come on, spend 300 to 600amonth as an investment to reach more people. You just amplify your reach. So this is how, and especially if you're a local business, this is so, so, so effective because you're paying a platform to basically go out there in a local market to reach more people who might be interested in your product or your service. That's basically what you're doing. So let's say if you're, if you're, if you're in a market and I'm just going to make this, this is a city. And let's say your business is over here and then you're pretty much targeting people from this specific radius and you're spending 600, 300. It's a small ad spend. You have to understand, for advertising, I'm not saying for dinner or groceries, for spending $600 on groceries is expensive, but for advertising, it's nothing. I just want to clear that out. So back to the point. So especially for a local business. So let's say if you do this and you run a campaign, you're slowly tackling this market. Now people are kind of like slowly coming in and seeing your stuff now. Now they're watching your stuff. Like, okay, yeah, like his videos. It's amazing. Okay, so he has a cleaning company within this area. Okay, let me just save this post. Let me just give this page a follow. Let me just like his, like his content. Because you have to understand, I'm going to make, I'm going to skip over this. You need to be repetitive. You need to be repetitive. This is going to be your best friend. You need to hug this person. You need to marry this person. Best friend. Repetition is going to bring more sales because some of you might. And this is of course in my don't do section. Some of you try this temporarily. You just try this for like 30 days. Some of you guys give up too early and this is where you lose the repetition element. And it's just not going to happen. Because let's say a customer has timeline. So let's say you have these timelines over here. I'm going to make a straight line. So let's say you have these buckets. So this one's 30 days, this one's 60 days, and this one's 90 days. So 30 days. Let's say you're creating content, you're fully motivated, you're running ads, but you're not necessarily seeing anything. You're like a rave. I'm like, you know, 30 posted and I haven't seen anything. And let me just kind of like draw these squares so I can come across my point. Perfect. So let's say you started running ads, creating content within the first 30 days. This is where people are just discovering you. You know, they're like, who's this guy? So this is what they're saying. Like, who is this guy? This is what they're saying in this stage. And now, of course, you know, you're still getting follows here. And like, the thing is, you might even close some deals here. That's, that's, that's one of the things that, like, it might just happen. And in a lot of cases it still does happen. But I just like to put everybody who's especially working with me and people that, hey, within the first 30 days, expect nothing. It's just a test period. And if we're just going to give up, give up on the test period, might as well not try at all. So you're going to get a lot of followers, you're going to get a lot of engagement. So this is still going to happen. I want to do it like another 120 days because I wanted to make another point. So this is still happening over here and your page is still getting a lot of people. So let's say, you know, maybe like 50,000 people, especially within the ad spend and plus organic. So ad plus, I just realized my face is covering it. I apologize. All right, Ads Plus Organic is giving you 50,000 people pretty much on a monthly basis that are, that are seeing your profile. So this is where they're just discovering you. This is not where the purchasing decisions are going to be made. Like, please understand that. And from there, 60 days, you know, they're still seeing your stuff because you're posting consistently, you're still posting organically. And this is where you might kind of like make a couple of sales here and there. But like, okay. And this all depends on the industry too. If you're like super high ticket, you'll of course need to post for a longer period of time, especially for like real estate investors, brokerage firms. Like, all these people need to be posting for like, at least, you know, a couple of months, not necessarily a couple of days. So it needs to be like at least for two to three months or six months even sometimes that's where you Guys will see kind of like the full scope benefit of posting content and also running consistent ads. But if you're, let's say like a local business or like an online service which is, you know, fairly high ticket, maybe from. And also for cleaning company, let's say it's like a couple hundred dollars, this is where you might see sales. If you're like a couple thousand dollars, this is where you might see sales as well. But this is where on the 19 day mark, let's say you're still consistent. This is where people were like, I know this guy and this is the same person. Let's just call this kind of like the same person. I know this guy, I've seen his stuff. So this is what happens, of course, across multiple stages. Because you have to understand at this point they, the customers you're trying to target, they might not even have that issue. So you have to understand like this specific individual over here, like you're targeting, that he might not even have an issue. So you need to make sure you're existing throughout these branches to make sure you're giving this specific individual to get warmer over time. To get warmer over time to the point where he's like, okay, yeah, I know, I know the specific person. Now I have this issue. I want to go with this guy. Because this is a lot of your competitors do as well. Like they dabble in content. They'll reach this specific individual. And now they've disappeared from the face of the planet because they think it doesn't work anymore because their business is so unique. They think that their issue is so unique that, you know, it just won't work for their business at all. I don't know what I'm doing here with this thing. Let me try to remove this specific line. For fuck's sakes. Leave it. And over here is where you know, of course you win because you kind of like make sure that you're pretty much going along the waves across every single stage now. They know you. And this gets powerful over time. Like, you become kind of like unreachable. And this is also, I'm pretty sure true for some of your competitors. You might have noticed because they've been doing this for a while and you have to play catch up. Unfortunately, like, and this is not one of those things where you have to do this for years. Like, you can, you can literally catch them up within a couple of months. Because at this point you just need to make sure that your content kind of like stands out. Your messaging is on point, your Messaging is on point. You know, you have a different style, you have a different kind of like approach to things. So these are just one of those things where you can get a little bit more granular on the content strategy and then of course overtake your competitors easily. So if you follow this exact structure, like there's no way you're not making cash. Like, you're not, you're not necessarily getting clients because you have to understand a formula which is more reach is equals to more conversation is equals to more bookings is equals to more sales. And this is true. I don't know who you are, but this is true. More reach is equals. More conversations is equals to more bookings, is equals to more sales. Some people would be like, yeah, re, but I don't know about views, I don't know about reach. I don't know if this matters. You are 100% correct if the viewers are from like Bangladesh or India. Because if you're making dance related content and you're getting 5 million views, but nobody cares about what your services or who you are, that specific views or engagement is completely and utterly useless. And you should not be chasing that at all. What you should be doing is make content that is specifically valuable for your specific demographic and promote that within the areas that you serve. And that is going to be one of the key reasons and key followers and key engagement you're going to be getting. And you're going to get more specific reach from specific targeted demographics which will allow you to have more conversations. Because let's say you just message those people directly. Let's say you have people coming in. Let's say you have people following you. This, this person followed you. This, this person followed you. We get followers all the time. And I message every single individual of my followers because I have somebody who's just monitoring my Instagram account. As soon as somebody comes in, I'm like, message this person. I don't care if they're qualified, unqualified, let's just have this conversation. And also I'm just like, I just like helping people. So if they have a question, if they want to, you know, help with something, I'll just help them out. I'll send them a voice note. I'm like, hey, yeah, just do xyz. There's something I enjoy doing. I'm like, hey, yeah, I mean, happy to help. So same thing with you. Like, you just need to have more conversations. And also over here, this comes down to this same exact thing over here. It's like, don't give up easily because just because you send a hundred messages doesn't mean you're going, you deserve a client. No, send a thousand, send 2,000, send 10,000. Like, if you are sending, map this out in your head, especially as a local business or somebody who's, you know, not even local business, any service, online business, if you're making a specific piece of content and you're targeting that and you're getting targeted followers back and you're sending out 500 messages and these are people who've already followed you. So you're going to have a lot of high conversion rate here. These are not cold messages. These are warm messages from a person who's followed you. So you're landing directly into their inbox and they're going to 100% see your message because they're following you. So when you text them, you can just be like, hey, how's it going? You know, appreciate the follow. More valuable content is coming, but just, you know, curious to know what made you follow me. Or if you're a local business, you can just tell them like, yeah, I mean, are you based here in Minnesota? Wherever, of course you're based in. And of course, the more reach you have, the more conversations you're going to have and the more bookings you're going to do and the more sales you're going to have. Because all that is blocking you from having more sales is having more conversations. Now there's multiple approaches and multiple funnels you can use to achieve this specific thing. It doesn't necessarily have to be only conversations. You can run some like, ads which you collect kind of like lead information directly. You can people, you can send people towards a link in the bio where you can collect the information like name, email, phone number. You can have direct conversations in the inbox where you just, if they want to book a call or an appointment, you just send them, send them that link. This is a powerhouse you might be ignoring and this is something I want you to utilize as well. But there's multiple ways and I, of course, can't fit every single way into this video. But there are multiple ways you can do that just by getting specific reach within your profile. Like you can send, send them to like different sources. It doesn't necessarily have to be only DMs, I guess is my point. So, yeah, I mean, you just have to kind of keep this formula in mind because what you're probably used to right now is, you know, you're, you're probably having like very few specific conversations. With like somebody referring you or like, you know, like some, some word of mouth leads and all of those are converting into sales. And now you're just kind of like head held high. You're like, you know what? Yeah, I only have four conversations. I don't want ads, I don't create content and I make money. But yeah, but it's, it's all very inconsistent. Like you have to understand, like you have no control over how next month goes. I highlighted the wrong thing. You have no control over how the next month goes. It is inconsistent. So what? You're not running ads. Like, running ads is not a flex. People who run ads, companies who run ads are way more profitable than you, I promise you. They're just way more profitable because the ads are all math. Content is all math. So if you can math it out, we're like, okay, if I'm spending 10 to $20 day on ads and I'm getting four clients, which is XYZ in return, let's say it's a 4x return, which is a pretty good return, then you can safely spend 4x more the next month if you choose to just scale this. Because you know for a fact now, if I spend this much, I'm going to get this much back. And ads always work in a pattern. Now of course, if you want to get more granular on this, I would suggest using a platform like ads manager.com and actually learn that platform. Of course, we do this as well for our clients, but you can get very granular with the data and then make sure you pretty much map out and mat out your specific growth as well. And of course, content and ads, like this is consistent because you have, you have, you can literally map it out. Like it's as simple as that. Like, I don't know how else to explain it, but if you're just, you know, very prideful over here, like, yeah, I get referrals, word of mouth, you know, that's all I need. Then I mean, clearly you're not because you're watching this video. But of course you need to be on this stage where you can just make things super predictable. So the whole tldr of this video is like, if you follow this specific structure that I've laid out for you, like you are going to achieve this specific thing. Like there's no way. You're not going to do. And just stop, you know, listening to this advice. Like, yeah, I don't need to spend any money. Like, you know, I can just do this organically, make some videos and you know, boom, some people are like coming in left, right, et cetera. That's not going to happen. Like of course post content by itself. I'm not saying do not post content without spending any money. Like I'm not saying that at all. Still post content because it's a very good credibility builder and it's going to of course make you look professional in front of a lot of eyes because if your competitors are doing running content, they're always going to like your prospects are always going to prefer you prefer your competitors over you. That's just the game. Because visual format and just having that trust online is a very big thing. So even if you don't decide to spend like you, there's still a lot of benefit to content like you do not understand. Especially like a long term as well. But if you want like Results Tomorrow, within 90 days, within 120 days, do exactly this and you will, you will be fine. That is all for today's video. If you do need help implementing this system, there's a calendar link in the description. Just use that to book a call with me and my team and we can kind of like see how we can map this out for you if we can at all. If we cannot, we'll just be, you know, pretty much be super transparent with you. But yeah, and just make sure to subscribe and like this video because it just helps the algorithm and also make other business owners like yourself find this video as well and I'll see you in the next one.