Digital Marketing Evangelist, Key Note Speaker & Social Media Influencer

Mentor is somebody who will transform you to and take you to the next level. You want a mentor who's already been there, done that. If you want to do something and the guy's already done that, he's already charted a path. I'm not saying that you have to follow the same path, but he'll tell you potholes on the way. He'll tell you exactly what to do and what not to do.

Avi Arya, who is the founder of Internet Moguls, he speaks around the world, he has 500 clients, he has 200 different keynote presentations around the world.

I will leave you with a sure shot winning success formula which will help all of you build a successful online audience. Your story can never be written by anybody else. You can hire a marketer or a content writer to spruce it up, to make it good to have those keywords in there. But you must develop your own story. Every time you roll the dice, there is an outcome. Why not put in the best intention when you're rolling the dice? Most of the times when we see people who are really, you're really fit, really strong, you will automatically assume you go to the gym every day, right? So if we are talking here on how to build a global online audience, you must have a ritual for that too for that to come into your life.

I like this personal story, the photo, it was engaging right off the bat. What I really appreciated was how right away he wanted to reach out and help five people in the audience.

With my conversation and my interaction with Abhijit, I did realize that he is one of the leaders and the pioneers in this space. The amount of input which we get from Internet Mughals to ensure that we are in the right direction is quite commendable.

Ravijit, of course, whom I have known from his previous life in the tourism business, he was one of the innovators of this whole platform. So I think we couldn't think of anyone better than Abhijit to help us in our endeavours to get across on the social media.

Google was just coming on the scene. Facebook, TripAdvisor, all these flags that we saw, none of these were even born. I met some people at Google. We started something back then not known to many, almost not known to almost anyone. A PPC program to run AdWords for my hotel. We started getting, it was a 40 room hotel, mind you. We started getting 50, 60, 70, almost 100 guests coming in every day. We started upping the price, guests would still come in. We built another hotel within one year. It took my dad 40 years to build the first one. In another year, we built another one. So what is your story? What is my story? I told you my story. I didn't need to fabricate it. I didn't need to exaggerate it. I told you exactly what happened. We all have a story now. I meet business owners like yourself every single day, especially after conferences. And a lot of people say, you know what? Actually, I don't have a very interesting story. My business does not have an interesting story. How can that be? It takes a marketer sometimes to find your story. But everybody does have a great story. Thank you very much. Just wanted to share this video with you. Thanks for watching and thanks for your time.