How Aditya Iyer made 5 Lakh Rupees in One Webinar?

Ladies and gentlemen, boys and girls. Today we have a special of our youngest Internet moguls.

And let me tell you the story of this jacket is completely inspired to.

Be on Facebook all day. But honestly if they measured the whole day, they had some dreams and ambitions. Then you worked hard and now you.

Business does not have a video. You don't have to Talking into my PC without having anyone converting webinars I think 15% converting from your father. That a lot to learn by you know just seeing the daily posts. Seeing what other people is to hit thousand clans.

Thank you for being a champion of MBN. My name is Abhi. I'm a father of 2006 dog husband to a superwoman, a streetcar racer turned hotelier. Now social media marketer, founder of Internet Moguls. And I'm going to be teaching you something very interesting. So ladies and gentlemen, boys and girls, today we have a special guest, an MVMer. Somebody who's part of the Internet Moguls tribe. We love to interview people who have used the Internet successfully using some of the MVM systems to grow their business and bring happiness to their family. So we are introducing one of our youngest Internet moguls. Aditya Iyer. Aditya, how are you doing?

I'm very well, sir. How are you?

All well. All well. I like the branding on your jacket.

Oh yes. That is my software Neotrader and it is what I do. And let me tell you the story of this jacket is completely inspired by you. Because I was doing a lot of offline events I think pre Covid and you know we used to go for exhibitions and we made all of these jackets and T shirts and cap and it was inside my shelf. I didn't ever think of wearing them until I saw your webinar and I saw you and I saw you wearing jackets and sporting your brand. And ever since that day in each and every webinar of mine I have been wearing this jacket.

So nice.

Yeah. So. And it's. And it's been a great journey.

Lovely, lovely. So tell us. You know. Yeah. The thing is today Aditya, a lot of people are scared. And they're scared of what will happen in the future. And therefore that fear is crippling. And it's so it's turning into anxiety. A lot of stuff and people are not able to take action. They're doing nothing. Yeah, a lot of people are doing nothing. They could claim to be on Facebook all day but honestly if they measured the whole day, they're not doing anything. So tell us about your journey. I know we met a couple of months ago and then you got into the program and then you said you had some dreams and ambitions, then you worked hard, and now you're achieving them. So can you tell us your pre, during and after story?

Completely like you. I totally resonate with what you're saying when you know, people are scared. Because even I'm in the business of scared stock markets where I help, you know, I have a software called NeoTrader. I have a training business as well, and I help anyone and everyone, you know, try and make a living from the stock market. So I totally resonate with you when you know so many people during COVID they've been, they've been resorting to various other forms of avenues to earn money. So yes, I completely agree with you there. And when it comes to my journey, I was completely. We completely had an offline business. We had no online presence. So I would do a. I would run my business by doing seminars. We would hardly do any webinars. We would only do seminars. And pre Covid, it was fine. We, we would go to different cities. I would go and I would present. My team was there. My brother Raja, who's also the co founder of our company, he would present. So that was okay for a while. But when Covid actually struck, we had this sort of realization that, you know, we need to transition our business online. And until then, we never done some serious work. I had always like, you know, outsourced all my work to my team. You know, like, I would focus on stock markets, on what I do, and all digital marketing and all these things. Webinars was all outsourced to my team and, and I would just go by what they deem was fit because frankly, I didn't really give importance to this part of the business. And I didn't because I didn't know the potential of what was there. And I think the biggest change for me when I started doing the MBA program is as a founder, I got to learn all of these things firsthand. So today I'm still working with a team who are taking care of my digital marketing needs. But today I'm completely aware about everything that is happening. I'm completely aware about how the entire digital marketing world is structured, how webinars are happening, how Facebook ads run. So I can, you know, you know, I can sort of work in a way that I get maximum results. So that was the, that was the first change. And I'll tell you the second thing that was really interesting. Sometime around October, November of last Year I set out to do a roadshow to create awareness about my product, Neo Trader. I went to 16 cities in two months, 16 cities across India in two months. Every other day I was taking a flight hotel seminar. Flight hotel seminar. And now I have been able to convert people from far more cities in just one webinar. And that was a great feeling because even today, like, like in my last webinar I got clients from Canada, from Qatar, from I think Singapore. I could never reach these geographies before. So that was one amazing, you know, explosion that happened to, you know, once I moved online. And even like before we got into this meeting, I was having some one on one sessions with a client in Dehradun, a married couple in Der Dehradun who are retired. Both husband and wife are trading. I spoke to a gentleman from Manipur, in Imphal, you know, so I didn't ever expect that, you know, this reach, you know, this reach that I've got, it's just, it's just phenomenal. And it's just amazing that with every webinar, with every other event I, you know, we are reaching out to so many different people and sending our business and sending our products into geographies and areas that, you know, that weren't there. So that was just amazing.

What were your apprehensions before getting into our program? Because your apprehensions could be similar to other people who are watching. Because sometimes you just need that, you need to overcome that fear and say, I can do it. So how did you, when you, did you hear, did you see my webinar? Did you see my Facebook ad? How did you come in and what were your apprehensions? And then, so just tell us that whole story.

It's a very interesting story. I'll share that with you. I was like, you said it was peak lockdown, I think around April, May, peak lockdown in Bombay. I'm just going on my iPad, I'm just going down Facebook and I think I just stumbled upon your ad and I was just awed by your landing page, you know, your clickfunnels landing page. And back then I didn't know about clickfunnels. I had my IT team who would, you know, do the actual coding. And I saw that and I'm like, this looks amazing. And I actually share it with my team. That Hamara landing page, you know, when we do a webinar it should look like that. And I registered and what happened was I forgot that I'd registered and then I got your call and I just found that to be really cool that, you know, that video message. And then I said, I should see this webinar. And I saw that webinar. And not only me, along with me, my wife, my dad, we were in the room. So everyone was seeing that webinar. And we were really intrigued by this concept of micro videos. And totally, I think in that webinar, you said, if your business does not have a video, you don't have a business. I think that was something you. That was a statement that you made, and that was something that really hit us. And I'm like, okay, you know, we should. We should follow what he's saying, and we should get started in this journey. And that was how the whole thing began. My apprehension was that I don't have enough videos, I don't have enough online content about my business in a world that is completely going digital. And I think when I started off, it was the best part, was it was structured in such a nice way where you can just cut, copy, paste everything and place it in your business. And that's all I did. So I just followed every step system step by step. I didn't really try to question too much, because I know you got into level one. I got into MVM Level one first. Yeah. Okay, so you said Micro Video Mastery.

So you structured the videos accordingly, and, you know, you got results. So what were the results? People get. People got started getting to know you, and definitely, definitely.

So we. I had, like, absolutely nil presence in Instagram and on YouTube. So slowly we started making videos. I started getting my team to make videos as well. So everyone simultaneously started making videos and started posting videos on YouTube, on Facebook, on Instagram. And slowly then we started moving. We were doing, always doing seminars. We transitioned into doing webinars. So what happened is around that time, we were already doing webinars.

That is when you. After you had seen the results of level one, then you came into the level two program?

Right? Right. Yeah.

Okay, so what made you come into the Level 2 program?

So I'll tell you exactly what happened. So when I was started, during level one itself, I started doing webinars. And what I saw was that people were seeing these videos and showing up to the webinars, you know?

Right.

Like, they were seeing these videos and they were showing up, and they were like, I saw your YouTube video and I came. Or they saw my brother's. And then, like, I saw your brother's video, and I came for this webinar because it's from the same banner. So then we found out Then we started doing more and more webinars. And then of course, you announced Level two. And that was when, you know, I didn't even think. So that was the first thing, you know, the first link that I saw. I immediately enrolled. So I didn't even. Yeah.

And so what happened in your business after going through Level two, which is the successful webinar?

It was, it was really. It was really impactful. It was superb. Because what was missing, you know, like, I was not used to talking into my PC without having anyone in front of me.

Right.

Because I was only doing. Because I was only doing seminar. And it was easier in ways because people who have come for your seminar, sitting in your room, they are willing to pay attention to what you are saying.

Sure.

In webinars, I don't know if the guy is actually listening to me or playing some pubg on his mobile. And, you know, I don't know what was happening. So it was a whole different ball game. And the best part was the starter, the main course and the desert, the way you, you know, broke down your entire system into, you know, having a hero introduction, having a whole promise, having your three parts, the stacking. I think all of those things were not present in my webinar earlier. And I introduced that element into my system and it was really amazing. And I think that is really important because, you know, we are dealing with people with such low, you know, with really low attention spans. And the biggest thing that we can ask from them and this time is to, you know, take some, some time out of Netflix or IPL or whatever they're doing in their personal lives and give you that 90 minutes. And so it's absolutely paramount that we, you know, we do justice to that time. And our content is structured in the most impactful manner. And that is what, you know, the MVM system gave me. It helped me structure my webinar and structure my content. Most powerful manner. And that is what I did. Yeah.

So I remember I got this amazing message from you the other day.

Right.

So can you share with the audience what was that message, that story between you and I?

So that was, I think, one of my highest converting webinars. So like earlier we would only do webinar for, you know, awareness. And of course, when, you know, Covid struck and when we stopped and for us, you know, where we now were like awareness and we would actually convert people live event in a seminar. So when Covid struck, of course we were all a little worried. Okay. You know, we've stopped doing these events how are we going to convert people? And that was around the time when I did two, three webinars. And I finally did this one webinar when I got Almost, I think 15% conversion.

And that was the same 80,000 rupees in one webinar.

Yeah, yeah, definitely. In fact it was, it was even more than that because I had a, I had a backend. So from say the people who came, you know, many of them upgraded to my annual package. Many of them, you know, took part in my, like in my brother's training program. Like I managed to cross sell my, some other products of mine to those people. So from the webinar it was, it was some, something between 1.5 to 1 1.6 lakhs. But the post conversion after that was much higher. So that was when I went and I showed that to my dad and I'm like, look, we're doing webinars. We have taken our company completely digital. And then he looked at that and he's like, okay, I think I can finally retire now. I think I can finally hang up my boots. You guys can run the business. And I'm sure now, and he was coming from the background, he has been a trainer in the stock markets for the past 40 years. So he's been doing seminars since the 90s. And his name is Dr. C.K. narayan and he's one of the most well known people in the field of stock markets and technical analysis in the training field. So webinars was something that was alien to even him. So he didn't really, you know, he couldn't envision that, you know, you could actually sell something in a, you know, in zoom or on webinar jam. And when that really happened, that was a great moment for me personally and also us as a family when we realized that, okay, great, now we've officially transitioned from an offline to an online company and an online business.

That is fantastic. I love the blessings from your father. That is amazing. So overall in the last month or so, how much revenue have you created with the webinars?

So I have added I would say almost 70 new clients. 70? Yeah. 7 0. And so it'll be even higher. So 70 was just me. Another said 40. 50 would have been my, would have been my brother. In his webinar he uses the same system. So we both, you know, we both watch every video together. And even he, he does the exact thing.

So approximately revenue just to inspire all the audience who thinks that it's not.

Possible around say 5 to 6 lakhs. From webinars alone. Only from webinars only from the sale that happened in a webinar.

You know what, it's Aditya. It's all thanks to people like you who actually take action and then you make a trail for others to say, I want to follow Aditya. Because if there are people like me who are teaching in, but some people do it, many don't. So but when you do it, you actually open the path for many other people saying, you know what, I could do it because you saw my video and you said you can do it. People will see this video and say if Aditya can do it, I can do it as well. So before we leave, I got my last question for you. What would be your three messages on to people who are watching this? How should they go through the system and what is your final message to them?

I think the first message is you don't judge and you don't use your own sort of opinions on what the system is. You just follow the system to the T. I think you've provided a very done for you sort of cut, copy, paste system that anyone can apply to their business. My business and your business are completely different.

Right, right.

You're completely into marketing. I'm into hardcore finance and stock markets. But I still could, you know, implement your strategies to the T in my business. So I'm sure it can be, you know, leveraged across any business. So just follow every advice. Secondly, I think it is watch every video. It doesn't matter if you know the con, if you, if you know the content or no. Like I think you would post a small side video on lead magnets. So I didn't bother seeing it the first time. I think the later on I came and saw it and it was really an amazing concept that you, you know, that you've introduced us to. So second is definitely watch every video and attend every sort of training program as much as you can. And I think the third thing is to be active in this community that you've created because I see that you have this amazing WhatsApp group that you've added everyone in. There's a lot of motivation and a lot of inspiration that you can gain only being in that group. Similarly, the loan, you know, the Facebook group, the, that is a webinar group that the learn social media group. So I think there's a lot to learn by, you know, just seeing the daily posts, seeing what other people are doing and you know, learning from, you know, taking a of that. So definitely the first would be Just follow every thing step by step, to the T. Second, watch every single video, don't skip a single one. And third, be active in the community that you've created.

So perfect. Perfect, Aditya. Now what is your target for the next quarter with webinars?

So I. My target is to hit thousand clients, you know, is to hit a thousand clients. I've reached around 600 so far. I have another like 400 to go. And definitely, and you know, definitely my fingers are crossed that we'll hit our targets. Not only hit them but even surpass them. So that is what my talk is.

I'm sure you will. Because we're already. We're still part of the community. We still talk every week. We still have, you know, support from each other. You teach a lot of people, inspire them, they inspire you. And thank you very much for being part of this community and sharing. You know, we're calling this series the Champions of mbm. Thank you for being a champion of mbm. Because it is your hard work that not only changes the way you do business, get blessings from your dad, you know, but also interviews like these. When you get featured in the Champions of mbm, many other people get over fear and say, you know what, I can also do it. So thank you for inspiring people and becoming a champion of mbm, Aditya.

You're most welcome, sir. And thank you so much for being such a big source of inspiration for me and for everyone out there in the MVM community and also on the net. So it's all your, you know, it's all your hard work and the aura that you have that really inspires all of us. So thank you.

Thank you so much making many more success milestone happen.