Avi Arya, founder of Hindu Network, explains how to build wealth by creating products and services that solve real customer problems. He stresses understanding pain points, practicing hard, and staying empathetic to what customers actually need.
How to make money, how to become rich. Did you know that these are the most searched keywords on the Internet? Yes, these are the most searched words on the Internet. How to make money, how to become rich, how to become successful. And the thing is, from time immemorial, people have been asking these questions all over the world. Let me tell you a story. There was a time when the world had maybe half a billion people. No Internet, no encyclopedia. People used to go to gurus in different parts of the world to collect information. Guess how many people were successful then. 2%. But cut to 2019. There are 7 billion people on this planet and information is available at the drop of a hand. Everything is possible. Everything, everything is known. Guess how many people are successful. 2%. Because it's only 2% people who actually take the initiative to follow through the process to become rich, to become successful, to make money. Part 2. A lot of people have money phobia. They feel I should not be greedy. I should not want more. See, the thing is, if you have a valuable message that can change somebody's life, if you have a product that can add value to somebody's business or personal life, if you have a service that can change somebody's organization, then, then you're not leading. Then it is upon you to use your skill and make more of those products and make sure it reaches the world. But the thing is, it's reversed. Right now people are chasing money and not excellence. If you have a product, service or a message, fine tune it. Go ask your customers. Ask people what they want. Find a gap in the market. And most of the time these gaps are very, very simple to fill. Find out the friction point between the customer and eventual service and then see. Do you have a passion point lying somewhere there? Is there a problem that you like to solve somewhere there? Solve somebody's problem. Make it as frictionless as possible. There is a direct correlation to less or no friction and money. Once you're able to make a product with less friction and make it for your audience, you will find that the money will automatically come to you. We've been hearing this for a long time. Focus on your customer and the money will come to you. And what is the customer looking for? You are a customer. Ask yourself, what am I looking for? I'm looking for ease. I'm looking for convenience. I'm looking to save time. Ladies and gentlemen, we are in 2019. The most expensive, the most finite commodity is time. If you can help me save time like Uber does or any of these services do, Then I am. And it's a frictionless experience. Then I will book my services through you. So look at a frictionless experience. Look at creating a frictionless product or an experience for your end customer. Go out there, ask people. The more time you practice, the more time you sweat in practicing, the less you will bleed and wall. So research more, find out more from the customers where they're having a problem. Brainstorm. Have your startup group brainstorm. Make a prototype, go back to the market, ask them what it is. Once you got that product ready, that's the best time to launch it. And people will come back to you wanting that product. See, the unfortunate part is most of us are in a dying, crying hurry to make sure that we make money fast. But the money will come once you go above and beyond your wall of duty and make a product that people will say, wow, that's what Apple did. That's what Nike continues to do. That's what Mercedes Benz has been doing for over 100 years. You see, all these iconic brands have not become iconic because they do marketing properly. They are iconic brands because they keep an eye on the market, on the pulse of the customer, to understand that the customer is evolving with the taller customer, they're the shorter customer, customer going with the family. Customers growing up there are millennials. They don't want to buy a car, they want to lease a car, they want to rent a car. They're keeping an eye on the market. Understand what your potential customer is doing and how his life is changing. You keeping an eye on the customer, you being empathetic towards what he wants is what is going to change your game forever. And let me tell you this, this is the same when you, when you making any kind of product, any kind of service or anything all over the world. I suggest rewind this video, go back, listen to it again. Because the answer to making money is by first finding a product or a service that can help people and change their lives forever. I hope this video makes sense to you. Thank you very much for watching. My name is Avi Arya and I'm the founder of Hindu Network.
