In Conversation with John Spencer Ellis

Darin Dheerajan and Cole talk entrepreneurship, personal branding, and mentorship with John Spencer Ellis. They share lessons from early internet days and discuss how to build a memorable brand while balancing family and business.
California, not too far south from Hollywood. And it was a store that you go into, and it was all the books on tape. And it had, like, Dale Carnegie, Tony Robbins, Jack Canfield, you know, all the legends, right? You know, all the leaders in the personal development, personal growth business space, Les Brown, things like that. And you would rent it almost like a library card, and you would go in and you show them the card and you pay the fee, or you do it, you check it out and. And you would take this big box of cassette tapes and things like that home and booklets that you flip through, and then you'd have to return it. And that store eventually went out of business, just like many of the bookstores have. But that's the way we used to have to go learn. I mean, when I started my business, as an example in 1992, is when I really started my business. The Internet was just moving past its conceptual phase. Two interesting things, just to put some things in perspective for the young people watching this, is that when I started my business in 92, people were arguing whether it was the Internet or the World Wide Web and how to differentiate between the two. Like it really mattered. That was really the topic of conversation. And when I started as an entrepreneur, as a fitness professional, I trained a lot of very wealthy and smart people because they're the ones who wanted their discipline, but also they had the money to pay for my services. I got mentored by my clients who were brilliant people who paid me to get them in physical shape. They didn't even know that they were mentoring me. Along the way, I trained computer scientists, a husband and a wife. And this is so early on in the stage of the Internet. And they said, here's one thing that you must know. It's very, very important about the Internet. And I said, tell me, tell me, I need to know. And they said, never use all uppercase when you're in a chat room, because that means you're shouting. I'm not kidding you. That was my first lesson about the Internet. Can you believe that? Was that.
Was that icq? Do you remember ICQ at the chat forum?
You know what? I don't even know if it was for anyone in particular. I think that was kind of a general blanket. I never got into the chat stuff too much. I went right away, and then I trained another guy who was one of the first people who could write HTML code in Southern California. And so, I mean, he would chart, this is in 1992, 93. He would charge me $75 an hour. Then to write half a page of HTML raw code. There's no WYSIWYG and there was no WordPress. And there's like again, to get perspective to how far this has all come. When I started my business on the Internet, there was no Google, there's no yahoo, there's no YouTube, there's no social media. The search engines we used were Dogpile, AltaVista and Hotbot. Do you remember those?
Absolutely.
Remember those? Absolutely do.
Oh my gosh, it's crazy.
Ask G. Yeah.
Ask Jeeves. Which later just became ask.com. yes, that's correct.
Yeah.
And that's exactly how, you know, we start. That's, that's, those are the exact sites which were not non existent in Asia. And that's how, you know, about 22 years back I discovered these sites. We listed my dad's hotel business and that's how it took off because we were, we eventually apparently became the number one or the only hotel in India to ever go online. So the business took off automatically. So you spoke about your rituals, you spoke about your upbringing, you spoke about how early on you started and the fact that you, you know, how easy it is for entrepreneurs today, young entrepreneurs, to get access to the knowledge that they need to be successful. And at that time you actually had to, you know, maybe go to a video parlor and get, you know, check in and check out those books and all of that. Having said that, having said that, you know, what I've seen over the years and the books that we read and all of that is that the books and the knowledge is available to everyone, is showered upon everyone. There is a, you know, there's a, but 2% people are actually doing something with it. Some people need constant motivation and all of that. So when you speak, I see you do a lot of events and I see you, you know, you, you, you consult with people, you coach them, you motivate them, you mentor them. So do you, do you have a particular. Over the years have you developed a pattern to say, you know what, I will work with these kind of people and you know, maybe else for later.
I want to say this very carefully so it's understood I won't work with ask holes, Ask A S K polls, which means a person who will ask for advice but never follows the direction but then blames you for their lack of success.
Right, right.
Enunciated that properly. So yeah, it's very frustrating when people say, oh, this isn't working.
Right.
But they haven't done the work. I just did a post on Facebook this morning, and I'm going to try to remember what it was because it was worded carefully, but it says do not fail because of lack of effort. Effort requires no skill.
Right?
And it's, and it's really, it's really that simple. I mean, sometimes people don't have access to the right information. But the reality is that there's people in very poor parts of the world in sub Saharan Africa who have been given access to anything that are now have given a smartphone that are learning how to make a windmill which pumps a well to give water to their village. And they watched a YouTube video and figured out how to do it. So you can't say you don't know or you can't find out or there's not the access or it's basically if you have time to watch a funny video on YouTube for entertainment, which is fine. You also have the time, the ability and the resources to learn from a video to teach you what you need to know so you can become successful as you want to be. It's that simple.
So the thing is, so how much time? Like, you know what, over the years, you know, I'm 41 as well. I've realized that. You know, the one thing that I've realized as time goes by, I used to have time for everyone. Now I'm limited with my time and I used to find it being disrespectful to say no. But as I feel I've got limited time growing up, I want to ration my time to be able to have maximum impact for my time and also for the people that I'm working with. So how do you choose the people who come into your circle? Because I see you mentoring a lot of people. You had great events at your beautiful place we saw on Facebook. How do you plan the kind of people who should come into your life and take your time?
You know, great question. Before, when I was younger, I would seek out anyone to help and I still want to help everyone I can. But you know, time is the only resource in life we don't get back or can't make more of. It's just the way it is. It's unfortunate, but it's true. So I want to spend my time with the people that appreciate my time and input the most, people who are willing to put in an equal amount of effort. And also people who share similar values and are good people overall, not just wealthy, not just well connected, not just whatever. What can they do for you? But are they just good people? And on the application process for many of my events near the bottom, before you have the opportunity to apply, it says, who cannot apply? The kind of people I do not allow.
Right.
And it's basically a long list of, you know, things that are just not, they're not nice, good, loving, philanthropic, caring people that want to add value to other people they want to extract. I don't have time and I don't want to work with those people. I'll tell you a quick story. It's funny is someone chastised me, ridiculed me for having that process and making that list and saying that I wasn't fair, I wasn't nice, I was rude, whatever it was. And I said, well, two things. One, thank you for your honesty about how you feel about this. And secondly, no need to apply. You have pre disqualified yourself. Because if they can't understand why that process would be in place, then they're not the right fit.
Absolutely.
Because what happens is, you know, I'm not sure if they have the same saying in India, but in the States we say, you know, it only takes one bad apple to spoil the bunch. Okay, so. And what happens is that person becomes an energy vampire, a battery drainer, and then the whole group comes down in energy and volume and velocity and it's terrible. It's like a virus. And I feel sorry for those people because they've probably been denied things throughout their life because of that behavior.
So true.
And then they think the world is against them, but it's actually the reality that they've created which is now excluding them from is when they see someone they admire or they see someone that they want to learn from. Sometimes they say, can I pick your brain?
Right.
I'm going to suggest an alternative and here's why. When you say, can I pick your brain? Think about, just think about the action of the person you're saying that to. You're pulling something from inside their head. That's the vision. It's also, it's an extraction. It's unilateral. There's no reciprocity. You're not saying I value you. You're not saying, how can I serve you? You're not saying, what can I do for you. What you're saying is I'm not going to pay for your services. I don't value the decades of work that you put in, but I want to extract your knowledge and not give you any monetary consideration or anything of value in, in return.
Right.
That is the wrong way to do it. That is the fastest way to Have a thought leader or a leader in your industry or captain of industry or whoever you want to learn from. If there's ever anything I can do for you, please let me know. If you have just a second, I would love to ask you. It's so similar. And then they're gonna go, oh, okay, yeah, I got a second. That's cool. It's so easy, right? Instead of saying, can I pick your brain? Or someone, you know, like someone says, hey, let's grab a cup of coffee that you don't know. If it's a buddy, it's a friend, what questions to ask you. What they're saying is, I'm not willing to pay your hourly consulting fee, but a cup of coffee, even at Starbucks is only $5, right? And get a lot of advice for $5. And someone did that and they were honestly, they were rude. And I said, that's great.
I'm going to caption it here and you know, maybe put a Facebook post on this when we upload this video online. Because this is, I think it's respectful, it's to the point. And because you've got that one chance or that one shot of making an acquaintance, an eventual friend or a mentor, and you lose that by going their route. And I think this is something which will help people a lot. So this very line we're going to show on the show again and again, I love it.
It's so simple. It's so simple. But, but it's about building your network. But there's a great distinction here that there's two parts to this. Your net worth, your money, your net worth is proportional to your network. But to have a network, the network has reciprocity. However, the second part of that is your net worth shouldn't be correlated to your self worth. Those two parts, your network is proportional to or will create your net worth. But once you've created your net worth, whether it's small or large or any point in between, there shouldn't be any direct correlation with your self worth, how you feel about yourself. You should just be striving for more because that's the game of life. But also give back and reciprocate and don't pick brains.
Right, right, right.
And so, you know, unfortunately a lot of. So this is, this is very valuable advice for youngsters because sometimes by the time they get it, you know, they've already crossed their 30s or whatever, lost a lot of time, you know, and this is. So tell me, you know, what, what is your take on the kind of People. So, you know, are you married? You have a partner, you know, family?
I'm married to a wonderful lady. I am the stepfather to two very smart and pretty girls, actually women, now 21 and 22 years old. One of them just graduated from TCU University in Texas and she's working for a SAS startup in Barcelona. She's moving next month. The other one does interior design and graphic design and helps my wife. My wife is an incredible lady. I really scored with this one. She's exceptionally well educated, she comes from a great family, she's very pretty and she is a celebrity interior designer and artist. And in fact, like right now I'm in Las Vegas at our home on the Las Vegas Strip. The strip's that way, about 500ft. And then she had to go back home to our home in California because she's filming her new TV show up in Hollywood and. And they did the first day of shooting yesterday and then she's driving back today and then she has her art. Yeah, yeah. She's done about 10 TV shows and about 120 episodes of television quite a bit over a long on hgtv, tlc, Bravo, NBC, the Design Network, all sorts of stuff. She's done many, many different shows. And then right down the road I'm pointing north here is the World center for Design and Home Interiors. And her world debut of her new art collection comes out. And then see that shiny tile in the background?
I do.
She designed that. So that's part of her tile collection as well. And so all the tile actually in our home here she designed and she has 30, 40 pieces of art. She has a rug line actually through Jaipur. So it's. Yeah, she's done so, so well. And she speaks, she has a best selling book, she is a blogger, she is an influencer. She's actually going to Paris later this year to an event called Maison which allows or not allows. It's where the trends are spotted and created and then disseminated to the world for art and design for the next year. And then she also has to go to China this year because she has a new furniture line with a company called sunpan, which is out of Toronto. And then she also has an outdoor patio furniture she's working with. So like I said, she does really well. She's very smart. But here's another important. You asked about the family. So that's the family, there's the four of us. The girls are great, actually. The other girl is in Columbia right now on holiday. But what's interesting about My wife's business. This is a very good lesson.
So.
She developed her brand. You've seen the pictures of my wife. She has a very unique look. Very pretty lady, but she has a very striking look. Here's what happened. She's been doing television, writing books, speaking, doing design work for 12, 13, 14 years. And she's always been an attractive lady. She had long, long hair, but she has been having graying hair since high school. She's just one of those people that. Her hair was going gray since high school, you know, and so she colored her hair because at 18, 19 years old, you don't want to have gray hair. And what happened is now she just turned 47 this last week. And actually yesterday was our seventh wedding anniversary. So they're right next to each other. Thank you. Thank you. It's going well. So she started getting allergies to the hair color that, you know, the ladies used to color their hair. And she says, you know what? It's like, toxicity. It's toxic. I can't do this anymore. And I just want to do. I'm going to cut my hair. I'm going to let it go gray. And she was concerned. I wouldn't think anything of it. I would think something of it. I wouldn't like it. And I said, you know what? I support you. Your health's more important. Just do it. And so she let her hair grow gray, and she shaved her head, and she now kind of has a mohawk. If people want to come to my Facebook page, you'll see a bunch of pictures of her. And then she wears the cool glasses and stuff. Here's the message. Yes, she looks cool. Yes, she looks unique. Before, people would say, she's a talented, pretty lady. That's great. Now they can't forget her, right? They always remember her. She always stands out in the crowd. Always in a crowd, no matter what happens, she stands out because the way she looks. And then she dresses cool. You know, she dresses, you know, kind of funky and very chic and a little bit rock and roll sometimes, and it works very, very well. And so what's happened? As soon as she. This is a branding lesson. I'm getting to the lesson here, you.
Guys, so sure, I'm with you.
Okay. Her business tripled when she shaved her head.
My God.
And because she had been chasing all these opportunities, and then she came out looking like a rock star. And then everyone says, I'm gonna work with you. I'm gonna work with you. Will you speak here? Will you do this? Will you Sign this. We do this show. And she got licensing deals for all the different stuff. Literally in a week, she got three international product licensing deals. Well, and it was because she became unforgettable.
Also because. Also because she had the courage to be herself and saying, you know what I want to do what I want to do.
Yes, yes, very good point. She decided not to feel compelled to fit in.
Exactly.
She realized that she would do better by standing out, you know, and so. Excuse me. So when she did stand out and when she decided to. And she owned that business and her brand exploded. But what she's done is she's done that a lot through social media. She has about 50,000 Instagram followers. She has a good following on Facebook, but a lot of it is through television and all those different things, too. And a lot of the events that she goes to, these huge, huge events that have tens of thousands of people, we actually have her on the side of buildings, banners with her face on the side. It's crazy, but it's because she stands out. So again, the question is, what are you doing to stand out? What makes you the entrepreneur memorable? So let's just think about a television and all those different things, too. And a lot of the events that she goes to, these huge, huge events that have tens of thousands of people, we actually have her on the side of buildings, banners with her face on the side of a couple people that. People that probably are familiar, like Gary Vee, everyone knows. Actually, Kelly just spoke with Gary Vee on stage in Los Angeles about a month ago. It's a big opportunity. Yeah, it's a huge opportunity. It was great. And I ended up carrying everything and taking pictures of her with people for three hours, and we didn't even eat lunch because it was so insane. But. So why do people remember Gary? What makes him is crazy, but it's because she stands out. So again, the question is, what are you doing to stand out? One is he cusses a lot, which he probably doesn't have to do as much as he does. I don't necessarily that thing to stand out. What makes you the entrepreneur memorable? So let's just think about it. That's not necessarily a good thing. But he stands in his truth and he's honest. Right. He doesn't care if people like it. That's what. That's what he feels. So he says it. But he's enough to do and say the things that people often think and need to hear, but don't have the ability to express it or the.
Or the guts to say it.
Yeah. Or the guts to stand there and say those crazy things he says. But then when you help with people that. People that probably are familiar, like Gary Vee, everyone knows, actually Kelly Garrett, you're like, wow, gosh, that makes a lot of sense.
Yeah.
And some.
It's boldness and his brash. Just spoke with Gary Vee on stage in Los Angeles about a month ago. It's a big opportunist. Yeah, it's a huge opportunist that works really well. Another thing, you know, people either love or hate Tai Lopez. They either love or hate. Right. I actually was able to speak on stage with him last year. It was funny because I went on stage right before he did, and he's up in his room in the hotel, like, doing Snapchat or whatever, and I was doing impersonations of him on stage, and he came down and said exactly what I. It was great. And I ended up carrying everything and taking pictures of her with people for three hours, and we didn't even eat lunch because it was so insane.
But.
So why do people remember Gary? What makes him. I was impersonating him and he didn't know it because he was upstairs. Very, very funny. So that's just a side. A side note. But it was hysterical. He has his things that he always says, yes, I live with the Amish. Don't be a cynic. You have to have knowledge. You know, all these different things that he says, what makes him stand out? What is it about that brand that makes him stand out? He is relentless in his pursuit of what he's doing. He's omnipresent.
Yep.
But let me. Let me share something I've learned, because I have a buddy of mine that has a business deal with Ty, and a lot of people go, oh, it's all fake. And it's. Let me tell you the truth.
Cole had.
Yes, Cole. Yeah. You know what? Cole told me you guys talked.
Yes, we did.
He loves you. Okay, great. Okay, cool. Yeah.
Cole.
Cole's awesome. He's one. He stand out. One is he cusses a lot, which he probably doesn't have to do as much as he does. I don't necessarily. That's not necessarily a good thing. But he stands in his truth and he's honest. Right. He doesn't care if people like it. He's one of my good buddies. So Cole and Ty have a venture together in real estate, and it's done very, very well. And I'm not going to go into the specifics. Any of this because it's no one's business. But here's the overarching thing about what Ty does, and it's brilliant. He really does make a lot of money. He really does own those cars. He does own multiple homes. All that's real. That's what he feels. So he says it. But he's enough to do and say the things that people often think and need to hear, but don't have the ability to express it or the guilt. But what he's done is created a personification and he's made his life a microcosm online. He has more views of what he does online than the Kardashians do of their TV show.
Unbelievable.
When he does a live broadcast. But what people don't. Here's what he's done. He's created a reality show about his life online only, but gets more views than some of the top rated reality shows in the world.
Right.
And total control. So that's why they call it the Tai Lopez show.
That's to say it.
Yeah. Or the guts to stand there and say those crazy things he says. But then when you hear it, you're like, wow, gosh, that makes a lot of sense.
Yeah.
And somebody.
It's boldness and his brash to show. But he really is wealthy. He really is very smart. He actually is a nice guy because I've been in those circles when the cameras are off and everyone's just eating dinner and hanging out. But he has fine tuned everything. But it looks like, hey, I'm here on my basketball court. We're gonna choose a winner for the, you know, the new car or whatever. What you don't see is that there's many penis that works really well. Another thing, you know, people either love or hate Tai Lopez. They either love or hate him. Right. I actually was able to speak on stage with him. People behind the scenes producing this show.
Right, right.
So it strategically worked out.
It's really, look, people love him or hate him. They think, oh, it's gratuitous because you have the cars and the girls with the skimpy clothing or whatever. You don't have to like it, but accept it for the brilliance that it is. That he knows his target market. Single guys 16 to 30 years old who want to live his lifestyle. And they think they can if they buy his stuff. It's brilliant.
Yeah.
So he's, you know, so understanding. Like, you know, there's. I think. I think every spiritual scripture in the world has said, to understand the world, you must first Understand yourself and then the whole world. And the less you understand yourself, the less, the more distorted you are about your world vision. So if somebody's, you know, as a.
Good mark last year it was funny because I went on stage right before he did and he's up in his, in his room in the hotel like doing Snapchat or whatever and I was doing impersonations of him on stage and he came down and said exactly what I was impersonating him. And he didn't know it because he was upstairs. Very, very funny. So that's just a side, a side note. But it was hysterical. Like he has his things that he always says, yes, I live with the Amish.
Or as somebody who's got a show as successful as his, I think we can pretty safely say that he's quite a self aware human being.
He's very self aware and I think that's, you know, people call self actualization. You know, the different levels of transcendence of understanding our awareness or personal evolution, whatever you want to call it, there's different ways to determine it.
But.
I feel now at my age 48 and I've done a lot and sometimes I look back and I feel like I've lived eight different lives of the different phases of things I've gone through. I feel like I'm just barely now truthful. Don't be a cynic. You have to have knowledge. You know, all these different things that he says.
Right.
What makes him silly, starting to figure it out after all the things I've done.
Yeah, you know what? I'm very close to my mother. She's almost 70 years old. She's a very hard working entrepreneur and she runs her own hotel business. And she always says, she said, you know, I think I'm just getting started.
Stand out. What is it about that brand that makes them stand out? He is relentless.
And she said, ever is that in.
His pursuit of what he's doing, he's omnipresent.
Yep.
But let me, let me share something I've learned because I have a buddy of mine that has a business deal with Ty and a lot of people go, oh, it's all.
Youth is wasted on the young. And it's only as you grow older you realize you know your true self and you. And then you want to make it happen.
Yeah. I think there's a saying and I don't remember exactly how it goes, but I'm paraphrasing. But you know, as a teenager you think everyone's talking about you and then you're in your 20s and 30s, you hope everyone is talking about you. And then as you get older, your 50s and 60s or 70s, you don't care if they're talking about you. Something to that effect.
Yeah, I know what you're saying. I think in the 40s, it's like you realize that nobody's ever talking about you.
Yes.
Yeah, yeah.
Amazing.
Very funny. Yeah. Much more social media.
I've got two questions for you. One is a lot of youngsters are shying away from. Because they don't want to maybe face reality.
Let me tell you the truth.
Cole Hatter.
Yes, Cole. You know what? Cole told me you guys talked.
Yes, we did.
He loves you. Okay, great. Okay, cool. Yeah, Cole's awesome. He's one of my good buddies. So Cole and Ty have.
So they're just shying away from being with their parents or their family or loved ones. And they're more in isolation. So they're going for good books, they're going for mentors, but they're shying away from people who really know them well. And then you just talk about the importance of family. So how much does having you know yourself, surrounded with people who really care.
About, venture together in real estate? And it's done very, very well.
But.
And I'm not gonna go into the.
Specifics, any of this, even if they're showing you the mirror. And sometimes.
Okay, yeah, yeah, that I heard. It's no one's business. But here's the overarching thing about what Ty does, and it's brilliant. He really does make a lot of money. He really does own those cars. He does own multiple homes. All that's real. But what he's done is created a personification, and he's made his life a microcosm online. He has more views of what he does online than the Kardashians do of their TV show.
Unbelievable.
When he does a live broadcast. But what people don't. Here's what he's done. He's created a reality show about his life online only, but gets more views than some of the top rated reality shows in the world.
Right.
And total control. So that's why they call it the Tai Lopez show. It's. Okay. Great question. And once again, this is like one of those revelations I've recently had. I think what's important about family is they will tell you the things that you need to hear when other people don't want to say it to you because they're. They don't want to offend you or they think it will hurt your feelings or they think it's misplaced, or they don't have the authority or influence to say that, which is often true.
Yep.
But I can always count on my brother. I have a twin brother and my mom and my dad. Yeah.
Is he also as well?
Yeah, he's a fireman. Firefighter. Okay, so he's paramedic. Yeah, he's in good shape. He's very strong. Very funny too. Very super funny. They will tell me things that I need to know to check myself, you know, because, you know, people say, oh, you know, I feel I'm very different from the rest of my family because I'm a different kind of risk taker. I have different training, different education, different circle of friends. I've traveled much more. I've done a lot of different things that they have not done right. So I perceive things differently than they do. I think that is accurate, that I do perceive things fundamentally different than the rest of my family. But there's certain things that I need to be brought back to understand their perspective as well, which often has a lot of very good points that I would otherwise overlook.
And so the patience to understand what you just said comes sometimes later in life and you miss out on all that value that you can get from your immediate circle. Right.
Well, it's kind of like if you're a parent of older kids, you know this to be true. Or if you're in your 20s, you probably understand this for yourself. And that is there's that period of time when you're 15 to 19 where you think your parents are complete idiots. You just do. And that's a normal neurological development process. It's normal to show. But he really is wealthy, he really is very smart. He actually is a nice guy because I've been in those circles when the cameras are off and everyone's just eating dinner and hanging out. But he has fine tuned everything. But it looks like, hey, I'm here on my basketball court. We're going to mole. It's not optimal, but it's normal. And it's, it's your way of saying, I'm ready for the world. And if you never feel like you have the answers, you'll never go out and get it right. So it's, it's part of a process. But also what happened is when I was going through that personally, it was also the time my grandmother was dying. And so I wasn't there mentally when my grandmother was dying. She was a winner for the, you know, the new car or whatever. What you don't see is that there's many pain because I was doing those things and going to try to conquer and do stuff. And I look back and I'm super disappointed in myself for doing that. But then, you know, I talked to some. Some friends who are counselors, psychologists, therapists. I said, hey, you know, is this normal? What should I. What should I. What's an appropriate feeling for this? And they said it's normal and you make peace with it, but perhaps it's not optimal and you have to accept it because it's already passed. When she passed away many years ago now. So I think if you're at that point where you're just starting to realize your parents have a lot of merit, then there are times when there are some bad people behind the scenes producing this show.
Right, right.
It's brilliant.
It's strategically worked out.
It's really. Look, people love them or hate them. They think, oh, it's gratuitous because you have the cars and the girls with the skimpy clothing or whatever. You don't have to like it, but accept it. For the brilliant parents. I understand. But I'm guessing that is a very small minority of the time that that happens. Very slim. So if your parents are good and you have been alienated because you're out trying to do your conquering and things like that, circle back around and ask what they're doing before you share with what you're doing. And I'm telling you this because this is something I'm learning to do, because I do a lot of weird, interesting things that people always ask me what I'm doing and that it is that. He knows his target market 100%. It's Yai said, single guys, 16 to 30 years. And sometimes I don't want to share it, but sometimes I do. But oftentimes that's the first thing that happens. When you're an entrepreneur and you're traveling and you're meeting interesting people and doing conventions and they see you on Facebook and doing videos like this, they go, man, what are you doing? All this stuff's great. Pause. Ask them how their day is and what they're doing first, how you can be of help to them. I'm talking about your family and close friends. And then let it come back to you.
I like that.
And old who want to live his lifestyle and they think they can if they buy his stuff. It's brilliant.
Yeah, so he's brilliant, you know, so understanding. Like, you know, there's. I think. I think Every spiritual scripture in the world has said, to understand the world, you must first understand yourself, and then the whole world. And the less you are, it will.
Change everything in a good way.
Perfect. Love it.
So, Dheerajan. My, my. I'm loving this because, you know the. The best part about what. What this is, is I've got some of my questions here, but I'm not even referring to them because you're just, you know, you just know.
You.
You just. I'm. I'm. I'm thankful to you that you're just opening your heart.
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