Many 5-star hotels have incredible brands… but surprisingly very small marketing budgets. Why? Bec
In this Hindi‑English monologue, the speaker points out that roughly 90 % of 5‑star hotels operate with surprisingly low marketing budgets. He explains that a generational shift is changing how people travel and book hotels, moving away from paper‑based methods toward digital, faster interactions. However, many hotels still rely on outdated, manual email approval processes for marketing decisions, which creates significant delays. The speaker highlights a specific example where a colleague (Mirza) had to wait for email approvals before marketing could act, causing missed opportunities. He recommends delegating marketing authority, simplifying protocols, and allowing the marketing team to act quickly, thereby reducing bottlenecks and improving effectiveness.
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