Avi Arya breaks down how to hit a ₹5 crore revenue target: 10 clients at ₹50 lakh each, 5 at ₹1 crore, or 1 at ₹5 crore. Most entrepreneurs abandon the math when early pitches fail and chase cheap clients instead, trapping themselves in low-margin work. You hit the target only if you stick to the original numbers.
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Nothing works till the math works. Now, for example, if all of you people had a target, huge target, but just to make the math simpler for me, let's take the target of say 5 crore. You want to make 5 crores in this year. How many clients do you want for 5 crore rupees? You say, well, I can get 10 clients for 50 lakhs each. I can get 5 for 1 crore each. I can get 1 for 5. All these things are possible. Say for example, you say I want 1 client for 5 crores. That means you'll get more rejections. Your, I do videos to those people to get known, will have to get refined. Your first 20, 30 videos won't work. And when those things don't work, you know what most of us do? Forget the 1.5 crore client, let me go for 1.5 lakh. Then you try reaching out to them like, let me go for the 50 lakh. And then we ruin our businesses by having small clients, small retainers, and hundreds of clients who want our time. You're like, why the hell did I get into entrepreneurship? One day it will fix itself. Sorry, ladies and gentlemen, until you go back to the math that you chose and you have the gumption to stick to it, the math will not work.