In this testimonial, James Cross, the director of Australian baby‑feeding brand Cherubbaby, explains how partnering with Luke from Grow My Ads transformed their advertising results. He highlights Luke’s deep Google Ads expertise, the ease of handing over the account, and the rapid implementation of a solid strategy. Within six months, Cherubbaby saw a 400% increase in web sales and a substantial rise in website traffic. James emphasizes the trust he places in Luke, allowing him to focus on other critical areas of the business without daily micromanagement.
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Being able to trust someone to just run with it and get us the results without having to check in every day has been, has been really amazing. My name is James Cross and I'm the director of Cherubbaby. So Cherubbaby is an Australian brand of baby feeding products. Advertising was just up and down, strategy would change and really we just weren't getting that consistent growth that we knew we could get. We just knew we just didn't have the right team on board. What got my attention with Luke from Grow My Ads within like the first 15, 20 minutes it was really clear that he had a really in depth knowledge of Google Ads and that's what I was looking for. I was looking for someone who was really an expert in their field and knew what they were doing and was able to come in, take over, take control and really run with it. All I had to do was obviously hand over my account, the Google Ads account to Luke and, and very quickly he had everything set up. It was very quick, very easy. It's had a big impact on our business. So we've obviously had a lot more traffic coming to the website, a lot greater volume in sales. So yes, I've been running this business for 13 years now and really it's just been in the last six months since we've had Luke that we've increased web sales by 400% which has just smashed it out of the park. What I like most about working with Luke from Growing my ads is that I can focus on the parts of the business that I need to focus on. And I know working with Luke for a while now that I can just trust that he knows what to do, he knows strategy and he follows that strategy and I can just set and forget and move on and focus on my business and what I need to do.
