In this concise YouTube tutorial, the presenter walks viewers through the exact process of getting paid ads to appear in Google’s Map Pack. The core steps are: (1) linking a Google Business Profile to a Google Ads account via Tools → Data → Connect product; (2) adding a Location asset (formerly an ad extension) to the campaign; (3) ensuring the campaign targets a local geographic area (e.g., Allen County, Fort Wayne, IN); and (4) optimizing keywords that users would search for, such as “carpet cleaning near me.” The speaker also references the success of Performance Max (PMAX) campaigns—claiming $50 M+ generated for clients—and offers a free, practical PMAX course to viewers who comment. The tone is instructional with a persuasive, enthusiastic pitch for the free course.
Chapters
How do you get your ads to show right here? Right. So I typed in Carpet Cleaning, Fort Wayne. I'm gonna hit more businesses and then boom, these two at the top. You can see the sponsored link right there. Right, right below their business names. So how do you actually get ads on the Google Map Pack? A lot of people believed this is where Google Maps technically would live. That's not true. You're going to need your my business profile linked to your Google Ads account. So we're going to go to Tools, we're going to go to Data, but all you would do is hit connect product up here and then you would literally just connect your Google business profile to the account then. So I'm going to go back to this campaign. I'm going to click into it. You're going to need to set up a location asset. So I have a full video on all assets. They used to be called ad extensions. So that'll be in the description below if you want to learn more about all the other ad assets. But all you need to focus on for Maps is this one called Location. Right now all you do is come in here and you add it to the campaign. So because I've linked my Google, my business profile, boom, I just add that, I hit save and here you go. It's already starting to show here. You must be targeting usually local geotargeted area. So in this case, this is around a county, Allen county, which is a part of Fort Wayne, Indiana. So here we've got nice local geotargeting already set up, so we're good there. Then simply optimize your keywords. It's what people are going to be searching for. If you're a carpet cleaner, people are searching for carpet cleaning near me. Carpet cleaning, whatever city you're in. Right. So in this case, Fort Wayne, that is what is going to fire map packs. We have generated over $50 million in revenue for our clients using Performance Max campaigns. We decided we're going to download our knowledge of Performance Max campaigns into a free, easy, practical course and just give it away to the community. Comment PMAX below and I'll send you the free PMAX course directly to your DMs. Go grab this free course and I'll see you inside.
