Bots flood your landing pages because unprotected forms lack reCAPTCHA, and Google's algorithm learns to find more fake leads. High-quality conversion data trains it to find real customers instead. The speaker has generated over $50 million in revenue using Performance Max campaigns.
The accounts that I have audited or consulted with that have a lot of spam issues. In most cases they are targeting really weak conversions. And what do I mean by that? Their landing page is a very simple form field and they have no recaptcha. So bot traffic can easily even just fill these forms out, right? And then you end up in this infinite loophole of just continuing to feed back bad data to Google's machine learning. And what does Google end up doing? It just gets you more bad conversions, right? However, when you have high quality conversion data, you feed that back to Google's machine learning. Google finds you more high quality conversion. High quality conversions are absolute key to preventing any spam or bot we have generated over $50 million in revenue for our clients using Performance Max campaigns. We decided we're going to download our knowledge of Performance Max campaigns into a free, easy, practical course and just give it away to the community. Comment PMAX below and I'll send you the free PMAX course directly to your DMs. Go grab this free course and I'll see you inside.
Google Ads Negative Keywords: The RIGHT Way to Find and Add Negatives in 2026
