
Coach BZI Twin hosts a live episode with cybersecurity expert Chuck Brooks on July 31 at 1 PM PT. Brooks covers how ransomware became profitable through cryptocurrency, how small and medium businesses now face half of all attacks, and why healthcare and education were hit hardest during COVID-19.
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Hey leaders, Coach BZI Twin here. Big news, we're going live with one of the most recognized names in cybersecurity, Chuck Brooks. Chuck has been named a top 5 tech person to follow on LinkedIn, a Thinkers360 cybersecurity ambassador, and has shaped cybersecurity policy, academia, and thought leadership across the globe. Join us on the Leadership and Success Podcast, Season 4, Episode 44, this Thursday, July 31st at 1 PM Pacific Time, 4 PM Eastern Time. We'll dive into AI, quantum, national security, and the future of cyber leadership. Bissau, oh, sir. Hit that RSVP link, share it with your team, and drop your city or country in the comments. Don't miss this conversation. See you live on LinkedIn in the Leadership and Success podcast with Coach BZ.
Well, it is really morphed, and I'd say it's really morphed mostly in the last couple of years. Before, it was like, you know, I'm not going to be a target. No, you know, it's sure. I don't need to worry so much. Now it's that everything is a target, particularly small and medium businesses, which are half the attacks. And you saw a really uptick in the amount of attacks against healthcare companies, educational institutions, etc. during COVID because they were really easy targets. Easy to get into networks, you know, not well guarded, small budgets, et cetera. So that's why you realize that the game has changed. And partially the reason it's changed is because of ransomware. You know, everything in crime is usually related to financial gain and extortion. So they said, well, we can get paid now. Before they couldn't get paid. Now they got cryptocurrencies and prepaid cards. They have ways of evading law enforcement. So it became really popular. And, you know, ransomware has been around for almost 20 years, but yet now it's booming as a business and being used by criminal enterprises all over the world and looking at anyone they could target. It's easy. And they're also automating it, you know, through phishing attacks. So no surprise that this has really become, you know, a really important issue for business.
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