A founder realized billionaires don't need money, so he started AltStreet to offer them something else: a platform. He sends a Wall Street Journal-style interviewer to their office, records hours of content, and publishes free masterclasses. The billionaire gets an audience. He gets access.
Chapters
I met a billionaire. I literally had nothing to offer this person and I knew that and I was just like, what value do I provide to this? And the context, it wasn't even related to my business at all. He's like a totally separate billionaire, like not even connected. And so I went back home and I was like, what could I offer this person? What do these people want? Well, a lot of them want to give back. A lot of them want to share and like have a legacy. A lot of them want to teach financial education. So we launched a company called AltStreet. We hired 2 or 3 people from a masterclass and what we've done is we've contacted a bunch of these wealthy billionaires say, hey, Do you have a book or a course or something? You know what, we're gonna do this for free. We'll fly out our team to your office, you got to give us 3 or 4 hours, we have a Wall Street Journal interviewer, it's going to interview you and we're going to put this whole thing together, it's a full course and you can share your lessons, kind of like masterclass and we're not even going to charge for it. We're going to put it for free on our platform because we believe in democratizing Wall Street. Someone doesn't need money, doesn't need contacts from me but I can give them access to like an audience. Now all of a sudden, even though Bridger, my net worth is like this compared to a billionaire, I now can provide value to that person, be a high-value person in an area or field that
