Teach Your Kids This | Bridger Pennington

Kids K through 12, even in college, should be taught this. The 4 pieces of leverage in life, okay? Not just business, but in life. And the 4 pieces are you can leverage capital. If you can use capital effectively, you can do more than you could have done without it. You can leverage humans. If you can learn how to hire and scale and build teams, you can learn how to again leverage and do more than what you could have done by yourself. You can leverage technology. For example, if you have technology with you, it allows 1 person to act like maybe 5 or 6 people because you can You can do things faster, you can speed things up. Think about like how we've used technology through the ages to become more efficient. And you can leverage media. Learn how to leverage media, you can sell products, you can sell offshoots, you can launch a burger business, whatever it is. And I think, I wish someone had told me that earlier on, like Bridger, figure out one of these 4 things and leverage it as much as you can. Learn how to leverage people, technology, capital, and/or media, and go deep on that.