AI Live - Land Shark Mastermind

Catherine Bell and Tommy lead the Land Shark Mastermind through updates on RV parks, mobile-home parks, and multifamily deals. They share a low-cost lead generation method using Facebook Marketplace with minimal ad copy and daily image testing, plus plans to automate tasks with AI agents and launch a Seven Streams Investor Club.
Chapters
Um, sort of supervising. I was, um, it was Catherine Bellah. There was a Latin America forum, um, and the team is fairly new, so they've been asking for some coaches to come in and just sort of be in the space as they get trained and developed. So I spent a chunk of time, probably most of Saturday, and couple, 5 or 6 hours yesterday in and around the forum, which was led by Larry Pearson. So it was led in English, translated into Spanish, but just coaching the team somewhat. How about you?
It was 100 and holy hell. That it's just reverse winter. So it's, and I, you know, found creative ways to get outside without getting outside. Yeah, I should say get out of the house without getting outside very much. Yeah, but it's one of those, um, where was it? I was somewhere and I went and I, I had to, um, get some errands done and I parked in the parking lot and I was gone like maybe 15 minutes. Yeah. Put the window shades in my— the windshield. Yeah, I didn't think much about it. I get in and literally, like, the back of my legs on the leather seat, I swear you could hear it singeing. Oh God, it was so painful. I'm like, okay, okay, okay, even if it's 5 minutes, like, I gotta cover that. So this is not good on leather seats.
About the only reason you don't want leather seats.
Well, except for they've got the, the cooler, right? Like, yeah, the cold air. So anyway, this is— these are the joys of living in a hundred crap for a few months. So yeah, welcome. Yeah, there's that. Anyway, welcome everyone, glad you're here. All the fun things. Um, we got an exciting week, so many things happening. Oh, I spent— I watched, um, and I'll be bringing this to all of you, but anyway, uh, I'll be setting up a whole bunch of AI agents over the next, um, couple— 4 weeks. It's like a course that I signed up for, and it's the some really intense, like, AI stuff. Watched the class and stuff this weekend, and my brain was like, oh, I started to watch some of it and I didn't end up finishing it.
So I'll catch what you learn from it.
Yeah, it's going to be interesting over the next 4 weeks of what they're helping us build out. But literally these agents are like working at night while I'm sleeping.
Nice.
In a nerdy way, makes me super happy.
Yeah, I'll take some of that.
Yeah. So I'm thinking, like, teaching Blake and Mike and Katya and everybody. I think everybody would be— all my fellow nerds would be super happy to be a part of all this. Yeah. And got connected into— really excited about this. Mike, you'll be happy about this. Blake, you too. One of the things I'm really good at is relationships and connecting with other people who have really great networks of people that, you know, want to do great things, invest, all the things, and collaborating with them, you know, to be able to help their entire network. So I ended up forming a really great relationship with somebody who has a network of over 1,000 investors. So we're going to be working with them and helping them with the— either if they're non-accredited investors, getting their people into the Seven Streams Investor Club. If they're accredited investors, they can do that. And as well as our other deals like the Cortez or the, you know, Mike's multifamily, Blake's hopefully Oklahoma deal. Like, so That's my job is to continue to develop those relationships and, you know, build all those relationships with investors, future investors, make sure that we're, you know, helping people get into the right deals and add commas to bank accounts. So that was, I feel like that was a huge win. This weekend, got confirmation this morning about that. So that's really cool. So yeah. And then, uh, Tommy, you're here, you're muted and your video is off. Okay, he must be on a call. Um, oh no, just came off mute.
Yeah, sorry about that. My, um, I, um, am getting blown up on phone calls this morning. Yep, everybody everywhere, everything, all the stuff, blah blah blah. Um, so, uh, anyway, um, god dang it, I didn't hear anything anybody said because I had to have it on mute. So, um, Good morning. I don't know.
Good morning. Okay, so deals.
So, uh, we've got a couple deals that have been cooking. Who do we got in the room today?
So we have Blake, Mike, Laura, myself.
Malake. Did you get the, um, um Did you get— did you get the conversation that Catherine and I put together in the last podcast? You were MIA.
I don't know if Blake can hear us. Blake, are you hearing us? Okay.
Yeah, you have a— you have a strong poker face, brother.
Hi, you there? Yes, I'm here.
Yeah.
So I'm sorry, you're just, you're just so—
it's early. Come on, you guys, it's a college student. It's early in the morning. He's on summer break.
Blake's an early bird.
The Queen of Wow is giving you, giving you grace. That's, that's pretty bad. That deserves a wow.
Oh wait, that would be me. Sorry, never mind.
The Queen of Wow is giving grace away, so I'm gonna have to throw a wow out there. But good morning, Michael. Good morning, Blake. Good morning, everybody. And, and back to Uh, Deal Honey. Michael, Michael again looking like he's, uh, going into the, into film like, um, when the vampires were glowing and stuff. Like, that's what he looks like. No, I'm actually about, uh, I'm gonna be just trying on videos. Do you do that trick for your wife where you're semi-translucent like, like that, like the vampires in that movie? Oh, she wants me to do that. Be translucent, be semi-translucent, so I can just see right through you, right? Exactly. Uh, too funny. It's fun, it's fun stuff. Um, but the, uh, let's see here, got to get my profile picture fixed. Catherine's got, uh, Catherine's got some good deals, uh, cooking on that Cortez thing. She's had quite a few people call about that. Yeah.
Yeah, that's been really cool. That's been really interesting. So, Blake, um, Mike, this is actually kind of a cool thing that, uh, Tommy showed me. Um, and it's like surprisingly— I mean, I know it works for him, but like I'm new to this world of doing this, so, um, to have it be, um working. Uh, are you okay if I share it with them?
Yeah, yeah. I mean, that's the point, is like getting people to understand how these things work. Like, you got to do an organic— you got to do an organic build out to these things.
So, um, let me share my screen and show you guys.
So, like, people understand that, like, what we do inside of AI, what we do inside of, uh, inside of um, this, this podcast, Land Shark Mastermind. Kind of see who the damn participants are and it won't show me. Dang it. Bless you. There we go. We got— we should do an advertisement that people are— people should send they're note takers to us, and then that way they get, they get to, to, you know, download a part of the meeting, right? But we're going to charge them to do it, charge them to send them like a babysitting fee. We'll, we'll do note taker babysitting. Anyway, um, while Catherine's digging that up, Blake, did you get the chance to look at that conversation?
Yes, I did. I uploaded and I went over the chat that you sent about the email. So good to know that projects don't send over. Um, cause I just put it all in one file, but now I know just to do it in one single chat and just upload things one at a time.
Yeah. Yeah. And then on the flip of that, what you want to do too is after you, you want to use your project folder yourself internally, you know, and so that's, that's, that's what I want to kind of teach this week, maybe pull up a deal that we run and then show you guys how I use my virtual board to execute it. And so, uh, we can demonstrate that stuff this week a little bit. Um, so I got, um, Catherine, are you— where you at? What you doing?
Um, so yeah, I have it ready. I'm—
oh, tomorrow, are we going to this, uh, are we going to this, uh, swimming, uh, surfing party tomorrow at 12 o'clock?
No, it's at 3.
It says 12 o'clock. Wait, 12 o'clock.
Oh, uh, that's the X room, which I need to reach out to.
Um, let's just go.
Yeah, it's what's-his-name. It's, um, which I was supposed to be the MC on it. I'm not sure what happened. Anyway, so I'll— yeah, I gotta reach out to him.
Follow up.
He's a super important person to John Finnegan.
Yeah, that's, that's the guy's name.
Okay, so yeah, yeah. Okay, so here's what Tommy has me doing. I'm going into my personal, um, uh, Facebook account, going to Marketplace, but I do this on my phone and And then, wow, that is a bright trailer. Oh, that's pretty bad.
Okay, stay focused.
Don't do those things.
Stay focused.
I can scroll super fast. So then I go to selling.
Yeah.
And I go my listings. And so then what he has me doing is every day, first thing in the morning, posting like, here's the Cortez deal, here's the Cortez deal, but posting like a little bit different every day. Here's the RV park. Here's the— I did the Cortez again this morning. But what's happening here is what's really interesting is before you go, before you go scanning that, look, look at the listing.
Like, you listed this one this morning, it's already got 2 clicks. The other one— stop, X out. What are you doing?
I'm just going into it.
See right there, it says 2 clicks. That one says 39 clicks underneath it. 103, 103, 136, 304, right?
So, and oh, I forgot the piece I forgot to say is that he has me create the listing and then turn around and, uh, put the listing into all the groups that I can. So I'm in copious amounts of investor groups, real estate groups in like investing.
Click the share button. You'll— if you click the share button, you'll actually show them what you're talking about. So go to groups.
So there's like, yeah, there's all these investing.
Start putting— start planting them. Put— what? Don't just start putting them in there.
Best.
So post it.
Just like that.
Yes, post it. Yeah.
Oh, okay. So now I can go back. I can do that. Anyway, I got a phone call last week from a husband and wife. They're doctors actually on this one or this one. It's one of these two. Anyway, so we— long story short, we did their investor surveys and they're wanting to come along and invest with us, which is really cool. So, I mean, it's already working. And then A lot of people are really liking the RV park. And so as people are messaging me, this is really interesting. So people are— you can see all these messages that people are sending. So what's happening is they're saying, is this available? So then I just literally say, I'm just sending him to go talk to Tommy, like, please call this number.
So, and there's a key, there's a key point to that that I want to make sure everybody understands. She's not only sending them my phone number, she's saying she's just putting that phone number, that's it, nothing else, right? Yeah. So, um, the, uh, um, the, the key is if you try to sit there and sell with them, you're gonna get nowhere. You'll get no one. So don't, don't even do it.
Right.
So anyway, this was an interesting— so Blake, like, as we get further along with your project, this is what we're going to be doing inside of generating leads to be able to— for if we parcel it off into different— that land into different parcels and different things like that. So one of the things you're going to probably want to do now is go join 5 to 10 groups a day inside of the Oklahoma area for, in the marketplace so that we're going to be able to be marketing out the different— because there's going to be— I'm trying to remember. There's parking for trucks. There's office space. There's storage. You know, different things like that. So we're going to have to be creative inside of finding out all the groups in the Oklahoma area that you're going to be able to post all of these ads to and be generating ads. Because here's the other piece. Yes, it's super fun to get into a deal, and then that's when the real work begins. So it's not like you're in and we're like, oh, we're done.
No, no, no.
Now you roll up your sleeves and now, like, you would think the hustle was then. No, no, no. Now it's like you have to make sure your pipeline is full so that we can make sure that this sucker is cash flowing and over cash flowing. Like, I'd rather have too many leads and it's full and now we have a waiting list. So the faster we can generate that waiting list, even now, and this is so one of the mobile home park operators that we invest with, One of the things that they do is before they even buy the park, they go and they start placing ads for people to be able to rent in that area, so to speak. And so what happens is once they, uh, have closed on that deal, they already have a waiting list and a pipeline of people to be able to move into that park. So that's what we want to do. We don't want to wait until after we've bought the park or the lot, we want to be able to build that pipeline now and get that waiting list there so that when we close on it, we already have all these leads to circle back to, to get them in there right away. Does that make sense?
That does make sense.
So, and Tommy's way, I mean, this is brilliant. And here's the reality is that you can just give everybody Tommy's number. Yeah, he'll take all the calls because he knows what to say. That's true. So if you're like, I don't know what to say, just send it to Tommy and here's the ad. And again, because we're partners with you, right? Like, that's his genius. He could talk everybody through the whole thing. So there you go.
Yeah, that property, Blake, again, like when we ran it through, we really need to, uh, see if we can try to get a hold of the previous operator, owner, developer, whatever, and find out some basics such as what's left, what, what, what was, you know, where did they leave off? Did they do 100% build out or did they stop because they ran out of money? How did that work? You know what I mean? Um, and then on the flip of that, like, what does the other side of that look like when You know, uh, why did they go out of business? What, what, what stopped them? What, why did the bank have to repossess it? We can try to find that information out by going back and looking at court documents because that'll be public record. But then trying to get a hold of the current owner, like, that would be the really cool thing to do. We can try to work with Tracy on getting that accomplished, or you can try to do it yourself. I think Tracy would be a better source. And kind of going at it from that angle. Does that make sense?
Yeah, no, that makes sense. So I know I even asked that, and it was just saying trying to go through the court documents or like the legal files that they have online, because I asked, um, Landshark about that as well, right? So I know there's different ways to go about it, but I can reach out to Tracy and see if we can come to a conclusion, or I can try to do some detective work on my own, right?
And getting the owner's name isn't going to be arguing, you public record, that information, right? Correct. So there's that. Um, but yeah, I think that's a doable deal. And then again, how that gets done, so that there's clear clarity and understanding, we're— you're not going to be like the, the sole buyer of this thing. So that people, people get an understanding of what the, what the position is. You're— we're building a club sandwich. We're building a turkey, bacon, lettuce, tomato, mayo, mustard, pickles club sandwich with the, with the little flaggy thing in it, right? We got to stick the toothpick in it. And where you fit in this, Blake, is you're like the mayonnaise or the mustard. You're kind of like— make— you make the bread wet. So Everything else that goes into this is going to be, for example, a sponsor who has collateral, credit, cash, whatever, to get in there and take down the 10% to 20% that the bank wants us to put forward, or just be like the collateral part of it and say, you know, I'll put my personal name guarantee on this until it gets to this point, which is like stabilized, whether we lease it or sell it. And again, I think we went over that with you as far as what a lease sale looks like. We can lease it up, sell it, or we can sell it, and then they, you know, it's to an owner, right? And so either one of those is an option for us. But the point is getting all that work done for, on, you know, as a developer, um, and putting that in the documentation. That way the bank sees it and says, yeah, this will work. And so those pieces not only are the plan, but those pieces are also the people. You got Catherine Bell raising capital for it. You got a sponsor who's basically going to be, you know, co-owner or co-GP. You got you who bird-dogged the deal and pushing the thing through. You got Tracy, the buyer broker. You got the other guy's seller broker. You see how many layers of this club sandwich there are?
A good amount, right?
So, um, and everybody's got their own flavor, but it doesn't become a good deal, like it doesn't become a good sandwich until all those, all those things are in there, right? So, um, uh, aside from that, like, this is again the prime example of, of why Landshark works, is you were able to bring this in, now we're able to plug all the pieces into it And they're all people that already associated with the Land Shark Mastermind. So those are, those are all the fun things right there. So anyway, um, thanks for the update on that. Uh, we've got Tina in here. I've seen— haven't seen Tina in a minute. Good to see you this morning. How's everything going in old Iowa? You're on mute.
There we go.
It's going good. Um, yeah, it's going good. I think, I think we're considering selling Boone though. Yeah. Um, I don't know, the Catalyst grants, I'm trying to get a kind of, uh, uh, a take on where we're at with that. Uh, they kind of expire in this month, and so Um, looking at the overall cost to renovate it, I think we'd be better off if we would take a step back and either see if we can qualify for some historical tax credits to help offset that renovation. Doing that means we have to get qualified or approved or awarded before we start any of the renovations. So If I use the catalyst and, and completed the facade improvements, I think that would disqualify me from the historical tax credits. And actually, the historical tax credits would be more beneficial to me than the grants.
Yeah, Catherine and Roman were actually speakers at an event a couple weeks ago where they talked heavily about those historical tax credits. Yeah, I imagine that we do have some literature contacts and even maybe some personnel that you could to speak to about it.
Yeah, and I think you guys gave me a Google Drive. I was trying to find that with a bunch of information that you guys came back from a conference with, and I really wanted to dig into that. And I did speak with a woman here who— her and her husband are, they're, they're fairly ultra wealthy, and they, um, they kind of piggybacked off each other. He has a— he bought the tax credits for the renovation for her property, so she was— but they invested about $15,000 to have somebody come in, follow qualify their building. She was awarded $700,000 in tax credits to offset over a million-dollar renovation, and her husband then purchased the tax credits through his business for the tax write-off. So, um, yeah, I was telling my husband he needs to just start up a, you know, multi-billion-dollar business, you know, income going so he has a write-off, right? Yeah, right. So, so that's I need to talk to Brenda. Her mom passed on the 4th, and so we're giving her some space there, and then we'll reconnect today or tomorrow, figure out what direction we can go. And then at that same time, Matt and I are also considering maybe it's time to pivot on that. And move in and move a different— it just happens, right? So we may pivot, sell that property, reinvest it into something else that I have more time to sit back on, use Land Shark, you know, because I did jump into that without a lot of experience. And but there still may be hope for it. We'll see.
Right.
So that's, that's what's going on there. I'm going to be taking off for Nicaragua probably next week. I'm working on also selling that property. It is— we do have some, some of the Nicaraguan government roadblocks there with titling and registration that I'm, I'm working on with the developer who's actually from the US, Mike Cobb and ECI. He's not like— he's not known here very well within many of those circles. And so he's been very responsive. But I want to find out what the holdup is with the title and the registration. And make sure I understand it completely so that we can move forward. A lot of the buyers are getting cold feet because of that, getting the title in their name. So those are the kind of the two things that I'm working on right now.
Well, I think what would probably behoove you is to get that information about the tax credit. Yeah. That's like what we would call value add. Do the value add to the building with that. And then turn around and sell it again with tax credits in place. And somebody can buy the building, buy the tax credits. You basically sell it as a free building that has $800,000 in tax credits.
Oh, that's awesome. I didn't know that that was possible.
Okay.
Oh, yeah.
I think that—
Your friend was the example, right? Because it stayed in-house, it stayed in family, right? But somebody who's needing that huge tax write-off, would buy this building, do the tax credit, get the tax credits, buy the tax credits, use those tax credits, and then let that building sit for another 2 or 3 years. You could actually turn around and say, I'll buy it back from you in 3 years. Oh, you do a seller buyback program where they're able to get all the tax write-offs, use those, use them up, and then get over on the other side of it where you're able to buy it back from them. And they see it as a break-even. Does that make sense?
Yeah, absolutely. I would love to sit down and just kind of brainstorm through these options just to see like, where, where am I sitting? What are, what are my options? What's the best route to go? So I have, you know, Plan A, B, and C with it all. I'm kind of sad to, to think that the renovation won't take place, but I have to be realistic about where it is financially and what it's going to take.
No, absolutely.
Okay, so that's, that's me. That's what I have going on.
Perfect. No, that's awesome. Well, I'm glad that you were checking in today, and anything we can do to kind of jump in and help you with that, that'd be great.
Oh yeah, I mean, the advice you gave so far is perfect.
Awesome. Well, thank you. Yeah, no, we look, um, we look forward to doing some stuff with you. You're already invested with us on our Couple of things like the Cortez deal, I think.
Yeah, she's in the Debt Validation Fund. Cortez, she's all in on all the things.
That's my favorite thing to do.
Right?
Yeah.
Create more streams of income.
Yeah.
I'm really excited for what I shared right before you got on was more networks that we got connected to and more opportunities that we're going to be bringing to the table. Again around the tax credits, around more investments. So I'm looking at all the investments and connections from all the things of like, it's not just necessarily cash flow or appreciation. Like, we have to— our investors are looking for the depreciation, the tax, like, you know. And so bringing the investments in a well-rounded, mindful ecosystem that makes sure that we're helping with all the things and protecting. And at the end of the day, making sure we keep as many commas in your bank account as possible. Right. Yeah, I love it.
I was looking too for the replay from the— I think you were talking about the Cortez deal too. Maybe it was the last 7 streams. I can't find the replay on that.
If you go into the investor portal, um, it— and you go, there's a button that says updates. Go to the updates, everything's there. I figured it out. I'm so excited. The nerd part of me is so happy because I was able to like not only put the write-ups but the actual video updates. Oh nice, video updates are there, the written updates, the documents. Like I'm— I, I way nerd it out. I have Too much fun.
Perfect. Great. I will go out there. Thank you.
Nerdy little heart was pretty happy.
I can relate.
It's pretty awesome. Um, and then, uh, so what else do we want to talk about, Tommy?
Uh, we are looking at Sorry. I'm just checking emails and stuff right now.
Oh, people keep messaging through. Tina, did you see the demo I just did on Facebook? Were you here while I was doing it?
I don't think so.
I didn't go out there.
I don't think so.
Yeah.
Just a cool idea. Again, I'm having— sorry. All of these people are, like, messaging me. So here's— I was just sharing. So one of the things that Tommy has shown me how to do, and I just started doing it late last week and already got like lots of people actually calling and interested, and it's a very interesting marketing technique. Let me share this. So in Facebook, I'm already a part of lots of different actual Facebook groups. So let me just show that for a sec. So what he had me do is like each day go and join 10 different Facebook groups. Oh, and when I say Facebook groups, I mean like, um, so I just typed in the word investor and, um, uh, all these groups pop up. So like here, so invest invest. Come on. So if I go here, anything with the word invest in it, like join. So I'll join 5 more, uh, real estate investor. Um, yes, yeah, I agree to the rules, blah, blah, blah. Uh, so there's one more. Then Real Estate Investor Network, there's 100,000 people here. Join. Um, funders, investors, uh, the Philippines.
Nah. Do you try and filter it down to the groups that have a larger number of members, like over a certain 10K, or does it matter?
Um, yeah, I mean, I want, I want groups that are active, and usually more than 10,000 is what I'm looking for. Okay, so I just joined all these investment groups.
International Investors Group.
Yeah, there's some, there's some that are like international and national, and my suggestion is just to join them. But then you're also going to want to, when you get in and they're, they're in there, you're going to want to take a day every week or every month to go through and be like, these are good, these are no good.
So then from there, every morning, it's, um, really early, he has me create an ad. So I have all these different ads I created. So like, here's Cortez. Right? So I, I put up Cortez here and put it in here, and then I shared it to all these different groups. And then, so you can see, there's already been 304 clicks on it, and then I've had several people message me on it. And now the key to the messaging is I don't answer anybody inside of it. What I do is, um, uh, what Tommy had me do. Like, somebody literally just sent this on the RV park. So she said, that's cute. So what are financing terms? So I just said, yes, please call my partner. So everything is just circling back to just call Tommy, just call Tommy.
Hold on, timeout. Are you actually typing in the words, please call my partner?
Yes.
Don't do that. Ready? Just the phone number, 602-8-9-9-9-9. And the reason is, is because when you say call my partner, there's a portion of those people that fall off based on the fact they got to call a partner. You lose legitimacy.
Oh, well, I put, yes, please call.
So, so again, the— in order for, in order for your cake to taste like Grandma's, you have to do the steps that Grandma told you. That's why this is called Grandma's Recipe, right? You can add raisins to it and all that stuff, but you're not going to get it to taste like Grandma's if you don't do it the way Grandma tells you. And Grandma tells you, just put the phone number, because any words beyond that changes the algorithm and changes the flavor of the outcome.
And this is even with just the— even though she just said, yes, please call and put the phone number there.
Yeah, yeah, yeah.
So just, just the phone number.
Right. Because and so, for example, if you, if you just, if you put words with it and not just the phone number, when you put words with it and it goes out to an algorithm bot, that algorithm bot is registering that, that it's able to trick you into sending you fake, fake numbers, if you will. And so then the algorithm is now going to send you, is this available from 20 or 30 bots a day? That will now register you as a bot because you're, you're actually typing. But if you just copy paste the phone number, it shuts the bot account down a little bit and keeps it from sending you 20 messages a day, which could be daunting, right? Especially if one of your ads gets popular. So this, this has been, we've been, I've been doing this, this thing for 6 years. Have multiple, you know, multiple businesses that have made $1 million to $2 million a year doing this in gross revenue. And I've studied this with 27 different people where I've had people that literally have conversation back and forth and their ratio is like less than 10% sale, whereas just a phone number and the most basic of steps, like, because again, this program is 5 pictures one video possibly, and, and less than 10 words in the ad. So every ad that gets ran has, has this very basic information.
And you're paying for the ads though, aren't you?
No, these are free. This is the— see, this is the thing, is that this is a program, this is designed— if you would click on the, click on the, uh, ad, Catherine, real quick. So inside of the ad, um, show— do edit listing. It should be like 5 to 10 words in here. That's it. Yep, right there. Ground up with permits in place. Boom, done. 5 words. 6. And, and the reason is because you're, you're using the psychology of a buyer versus a shopper, right? And so we're really— because again, these ads are going, they, they are for free. We're not getting, we're not paying for them. Okay, scroll down a little bit. This one needs more.
Can I ask a question on this, Tommy? What is, what's the 6.2 per month.
I don't know, we probably have to edit that to— oh, okay, because I think it— I don't know why it put it as a monthly.
Yeah, I don't know why it does that.
We can fix it, we can fix it, but it needs 2 more pictures, uh, because there's only 3 pictures and 1 video, so it needs 2 more pictures. But if you scroll down a little bit more, that— it's not letting me go in, like, this is it over here to, like, on this far side over here where it says Edit Listing. Can you scroll down right there? Yeah, there you go.
So see, it says price, but it's, it's automatically adding per month.
Yeah, it's like it sees it as a rental or something, but it says for sale.
Yeah, just take two zeros off. Take two zeros off. There you go. One more. Was that two? There you go. Yeah, take three off. Um, and then click the update. Did you update it?
Yep.
Okay, cool.
But you—
oh, and then this is where it's listed, 13 places. She can go to list to more places.
I call Mom.
There was a few that, that, that didn't let her list, so you can jump in here and go find a few more. Um, Right there, Arizona Sales and Trades would have been good. I'd do that one. 16,000 members. Investor Home Sales, 7,000 members right there. And that one, yeah, might as well. Um, Businesses Are Phoenix. Business are business. I don't know. And then, uh, find another one. What was that? Christian investors seeking tax write-offs like that one. What? Okay, I like it. Scott, Arizona, buy, sell, trade, swap shop, swip swap. Up top, go back up, go back up. Right there.
So I'm gonna do this too with Nicaragua, I think.
Yeah.
Because here's the other piece I was sharing with Blake is that what we want to do is we want to generate all these leads now. And like I was sharing is that one of the mobile home park operators that we—
Phoenix— Phoenix Real Estate there. Yeah.
Is that he goes out and they place all these ads in the area prior to even buying the park. And get all these leads so that when they flip the switch and they close on the park, now they have a waiting list of all these people to go back and follow up with, uh, to get into the park. Sure, that makes sense now, like, rather than after.
Yeah, that's smart.
So it's called priming the well, right? Priming the well. North Phoenix business owners, hit that one. And then I think, I think that should be all of them. Hit post. See what happens.
I mean, that kind of makes sense too. When I was looking at the potential businesses that would come into Boone, I was thinking, well, maybe I should reach out to some commercial brokers that would deal with advertising.
Let them find you. And then also talk to title agencies. We've got a meeting. Hopefully we got a meeting with Carrie Sparks this week, right, Catherine, from RLC Title? Rock Idol?
Um, is it—
I— it was in an email between the two of us, back and forth.
Next week. She's on vacation this week.
Yeah, got it. Okay, got it.
Okay, so those are your— are, are you calling those ads? They're not just listings? So if you go in and you join a group and you can list something, I—
here, let me show you again how I did it.
I'm going to go ahead. I'm going to get— I'm going to pull mine up too, because mine has— mine has stuff that isn't—
so have you ever used Facebook Marketplace before?
All the time.
Yeah.
So all it is is it's Facebook Marketplace. So I'm in Marketplace here. Create new listing.
So it's a listing.
Yeah, it's just a list. Okay, well, I was selling like, like right here I'm selling this entertainment center, or I sold a bed.
Oh yeah, I bought and sold all over on Marketplace. But what you guys were calling it an ad, and I know you can do Marketplace ads, you can actually buy, right?
That's not a Marketplace ad. Okay, so, uh, on, on, on Facebook you have ads that you do, those are called Meta ads.
Yes.
Then you have Facebook Marketplace ads or listings. You can call these listings if you want. I call them ads because I'm advertising stuff for sale. I'm selling, uh, and that's why it's free is because on Facebook, on, uh, advertising on Facebook Marketplace is free. Um, it doesn't cost anything.
Yeah, so that boost listing, Tommy, That's the, that's where you pay and it'll like push it out.
You can boost the listing and pay, pay for it to go out, um, which isn't, isn't a, a bad way to do it. You do get a lot more traffic, but it's also, to me, it's not valuable traffic. It's not valuable, uh, because it doesn't convert as well as the organic. Okay, and I, I rely on the organic because And I'm trying to get my damn account open, but it won't. I'm having a hard time getting it to switch for me. Come on. So I came up— I came up with this call. It's called Grandma's Recipe. I call it Grandma's Recipe because it's the way that I've been able to get Uh, why am I not able to log in my damn account? My account is stuck. I can do it from my phone, but I can't do it from my computer.
So Sicily, like, one of the things you could be doing is generating posts like this inside a marketplace and generating leads. For the flips that you're doing with the mobile homes. Yeah, right.
And I was trying to pull up my account because it's easier to show it, but I came— I under— I understood this. I was trying to sell fences, I was trying to sell paver jobs, I was trying to sell building houses to people without paying the ads.
Yeah.
And what I discovered was on Facebook Marketplace you can sell products, not services. So yes, Grandma's Recipe is You, you sell the product, provide the service. And so in this case, I started selling the actual pavers for $5. I started selling the block walls that I was making cinder block walls out of for $10. I started selling the 2x4s for $7. I started selling the plywood for $4. I started selling the septic tanks for $3,200. That was my best markup right there. So that's how I got into selling the septic tanks, was when I sold— when I put pictures of the septic tanks on Facebook Marketplace. Catherine, if you share your screen and just go search, uh, septic tank real quick on Facebook Marketplace, you'll see that that's what comes up is all of my ads. I call them ads. Just do a search Marketplace right there and type in septic tanks. And so you got Fountain Hills, and, and, and they've got these totes. Scroll down the— scroll down. There's not a lot of tanks on here, but as soon as you see a tank, it'll be mine. I don't know why it's got these totes. That's crazy. Why is it showing you totes for septic tanks? Type in just septic. Because I think the word tank is triggering everybody else's crap to come up. Go back up right there. Both of those just listed, both mine. Scottsdale and that one, those are both mine. Go down. Um, that water tank was one that, that I used to run right there. Keep going down. Um, people are running ads for grading and drainage. You can see that, but, um, there's not a lot. There's not a lot that's popping up on here for the septic tanks. Uh, the two that, that did show up are both mine. And so when people are searching for septics and this is what's coming up, I'm satisfied to know that they're getting a bunch of garbage and the only two ads that have septic attached to it are mine. Oh, there's an investment property. Go back. You were going too fast. Go down again. A little bit more. A little bit more. A little bit more. Keep going. Keep going. Keep going. Keep going. Somewhere over here on the right side of the screen. Keep going down. Keep going down. Caught my attention last minute, and then you zoomed up to the top. Keep going. Keep going. Keep going. Keep going. Right there. That— nope, down a little bit more. One more. Right there. $200,000 investment property. What is that? See how my brain works?
Boom.
Sierra Vista.
Oh, that's way down south. It says it, but they listed it in Scottsdale. See how they did that? See how they tricked that?
Yeah.
So Sierra Vista though, like, there's a community down there. It's pretty, it's pretty stacked with, with people, but again, it's, it's way, it's way down there at the border basically. Right? So, but, um, again, the, the, the point being is that you sell the product, provide the service, um, otherwise you have to pay for it, right?
Yeah.
So, um, these guys right here with the concrete pump and the grading, excavating, if you click on them, you'll, you'll see that they're selling, they're selling the service, and if they get caught, they'll get kicked off, right? Because they're, they're doing it, it's, it's they're doing it for free. So, right, um, but their ad sucks. If you click on it, I'll show you why their ad sucks. When you go look, it's a— it gives more than 5 words, or it's actually more than 10 words, and they probably don't get the penetration that you would think, honestly, and you would, uh, imagine from that. So go ahead and X out of there. Um, Go to the next one with the grading and drainage excavation demo guy. His got a video. You can see the little video there. Now he's got 4 words. That's pretty, probably a pretty good ad. If he doesn't get caught, um, you know, he's in a good position, but it looks like he's just selling equipment. He's not actually, you know, advertising the service, so to speak. And so this guy will get a lot of ads from that, that, that one will do pretty good. So, but yeah, these, this is how I've been, you know, growing all the different companies that I have is by selling the product, providing the service, and being ready to go and do the work when they call and do the, you know, need the work done, whatever. So, but I, I think it's funny that only 2 ads popped up for you. Change the filter. Let's see if changing the filter expands it. Sat thick. Yeah, but down below that, on like, just click on— don't click on any of that. Just center. Just hit enter. How about that? Hit enter. See where it says filters? The word filters right here. Yeah, change that to 50 miles, 60 miles. Yeah, that's fine. Apply. Go back up.
I was just looking up why Facebook is, you know, they're— it's an ex— they have extremely brilliant people working for them, why they would not allow you to filter exact matches like you see so many other things here. And it's said that they, they make money the more you scroll.
Yeah. So yeah, I got 5, 6, 7, keep going, 8, 9, 10, 11, 12, 13, 14, 15 of those are all my ads. 16.
So that's why you're saying create a different ad with different pictures every single day.
Yeah.
Because you don't know how it's gonna land. Well, basically it's like A/B testing, only it's A, B, C, D, E, F, G, H, I, J, K, L, M, N, O, P, Q, R, S, T, U, V.
Right. And I'm running it in Buckeye, I'm running it in Fountain Hills, I'm running it in Scottsdale, I'm running it in Cordes Lake, I'm running it in Apache junction. Like, every time I run a new ad, I'm running a new ad in a new place too, and that's expanding it as well. My, my account has over 300 ads. And then after, literally after just running ads for like 2 or 3 months, they renew. They ask you, do you want to renew your ad every 21 days? So every 21 days I'm getting a notification about 5 or 6 ads that need to be renewed. And then every day I'm going in and deleting old ads and relisting them. And adding new information. I'll, I'll take old words out, put new words in, put, change out two pictures, etc. And so this is allowing me to do almost a guerrilla level of marketing approach on getting stuff sold. So when it comes to Boone, if you want to sell Boone, this is a terrific way to do it in a way that you just 30 days just running the same ad over and over and over and over. And, and changing the price, making it from $1 million to, to $10, right? Because you have no idea who's going to click on it and why they're going to dig into it. Anybody who's like, is it really $10? You can literally just— again, sending them the phone number is the point. Yeah, because you're gonna have people who are like, is this really $10? Because sometimes you got to throw those— I call them shark bait. You gotta throw shark bait to get people to call. You got to get, you got to get the 100 nos before you get the one yes. So I'll throw shark bait and just start taking 100 nos. And it's like, you know, they're calling, is it really $10? No, no, it's not $10. Do you still want it? No. Okay, keep going. So, um, that's, that's kind of the, the way that that plays out on that one. Um, and then, so yeah, that's, that's what I call Grandma's recipe. And then the bonus to that is like when you go, let me share my screen.
So since Instagram is also owned by Meta, are you linking those so that you can place that out on Instagram as well?
No, actually on Instagram, Instagram is used more for brand building than it is for advertising and sales. Okay. And so we do a whole different marketing campaign on Instagram when it's organic. But when it's paid on Meta, we pay on Meta. Meta does both Instagram and, uh, yeah, it does both of them. So it's tricky like that. So here's a, for example, I shared Catherine's listing. This is the ad that she has, or the listing that she has on Facebook Marketplace. I click in here, I can click share. Dang it. See, it's not working. I would share that out and it would go out to give me the opportunity to post it to my groups and my groups. I got 10,000, you know, 5,000, 10,000, 20,000 people in those groups. And so that's what we're encouraging all of you guys to do and get into with us is getting these— getting— anytime you see a listing that we share, you have a listing we're going to share, and it's okay to share it from a different part of the country. Because the algorithm's like, wait a minute, this is popular, we should pay attention to it.
Yeah, right.
That's why, yeah, Blake, we want you at getting those groups and then like create the ads. Let us know you have the ads, share them with us, we'll keep sharing them out, you know. So again, it's generating all those leads.
Absolutely. Awesome.
Yeah, cool stuff. All this fun education. But it only matters if we do something with it. So, so, yeah, so, Blake, I would say that's your— everybody, that's your homework. Even you, Laura. I know how much you absolutely love Facebook.
I do. You need to go.
No sarcasm there.
Like, face what?
Huh?
What?
I need you to go 2.3 nanoseconds, I said on Facebook. Join all the effing groups.
Okay, I'll join all the effing groups.
Gosh, fine. Wow. Oh my goodness.
I'm just afraid I'd never leave it if I actually started down it. I'll do it. I got it.
I'll dangle a unicorn that needs some strawberries.
Okay. All right.
Oh, God. So, yeah, so all of you be again, 10 investor groups a day. Like, just have that be— I don't know if you have alarms or whatever, because again, it all like adds up over time, over time, over time. And when I remember, like in my previous life when we were doing the Flipping Females, And, um, that was literally how we ended up getting, uh, the word out about the Flipping Females and all the projects, was literally every day we were like posting in the Facebook groups. I got put in Facebook jail so many times, it was ridiculous. So like, it— no more than 10 a day, you know, like, so you don't get put in jail like me. I push the limit all the time. Anyway, the point being is that we had created such a community, and then everybody shared it. I mean, it was, it was literally everywhere. It annoyed people. I got messages all the time.
Why?
Yeah, like, well, then ignore it. Like, whatever. Get over yourself. I run a business. Anyway, so I want you guys to be that. Like, uh, have that much of a presence. But again, the thing that Tommy is doing that we didn't do is the doing it every single day and posting different pictures of the same. Again, you never know what's going to get people's attention. So you'll see, like, I've got multiple, uh, posts about Cortez and about the RV park, but it's just different pictures all the time. And it's, you know, it's starting to get traction and it's only, it's been less than a week. I think I started doing this like Thursday. So cool stuff. Anyway, anything else you want to talk about?
I wanted, yeah, I wanted to, uh, ask about where you guys are with, um, the, uh, rental truck business.
We are right now, we're working through finishing up the numbers.
Yeah.
And finishing up the legal paperwork, and then we're going to have a hard push for 60 days because we will have 60 days to get all the, all the members who want to come into the Investor Club in there. And then once that 60-day has happened, whoever's in is in, whoever's out is out, and that's it. And so finishing up those numbers legal, and then we're going to push, push, push, push, push. Hey, so yeah, very excited about that.
Okay, cool.
As many people to be a part of that as possible, and the numbers are looking really amazing. We've like gone over them again and again and again, and so keep poking holes and shoring up to make sure that it's done. And then Saturday, I think Saturday, Tommy and I were on another auction site. Um, and again, because we're looking at, uh, you know, where can we acquire these for the best price? Yeah, you know, all of that. And so we found another auction site that sold— was selling the box trucks and stuff. So again, just other creative ways so that you're not paying full retail. And then, um, but the cash flow on it's insane. Yeah, it's really cool. So we're gonna—
and this is all in Arizona. Are you going on site to these auctions? Are you going online?
So the right now, the friend, the location that we have all the mat is actually in Philadelphia. And then we're going to have, we're going to open up an Arizona location. I know Tracy wants an Oklahoma. So we're going to anybody who wants to be a part of this. So we're going to have multiple 7 Streams Investor Clubs because again, once it's closed, it's closed. So more people come on, they'll be like, well, I want to be a part of it. Okay, then we'll start another one. And again, if if you see multiple of these so that everybody can be a part of all of them, and that generates 7 streams of passive income. So an income stream from one.
Oh cool, okay, nice.
So we'll have different asset classes in each individual investor club. Cool, awesome. So again, teaching diversity or diversification, bringing diversification, setting it up, creating those multiple streams. So, and doing it as clubs. And I have another super, super cool one, which I'm really excited about. It's actually helping with the, the Altadena and Palisades fires. Oh, so awesome.
Okay.
HGTV is having a call, um, with my partner about that. So I'm really excited. So I wrote up a whole proposal about what that looks like, about the 7th, you know, 7 Streams Investor Club gets to be a part of it. We all get to be a part of literally helping rebuild a whole community and leaving every person, property, and community better than we found them. Like, it's a perfect example of doing good and doing well at the same time.
Well, I can really see that scaling too, Catherine, because it, you know, think about all of those areas all over the nation that have had impacts like that.
Yeah.
Um, in Hawaii and yeah.
Yeah. Sounds like a little like what Mark— sorry, sounds a little like what Mark did with, uh, um, Mark Juarez did with, um, Dunsmuir, right? That's awesome.
So yeah, so those 7, so we're gonna have literally, I envision hundreds of these clubs, and each of these clubs gets to be a part of different, these different projects again. Generating passive income, making an impact, like, you know, doing good and doing well. So I'm really excited.
That sounds awesome.
That's really great.
Yeah, we, we're gonna need lots of help doing the marketing and getting the word out on that. So everybody gets to be a part of the fun.
Yeah, absolutely.
Awesome. So Tommy, it's 10:03. It sounds like you're multitasking.
Already busy. So, um, yeah, the, uh, um, goal would be to get back tomorrow. Um, we can, we can, uh, discuss more with, uh, Blake and, and, um, Tracy if they're available to it. But tomorrow I want to bring some new deals to the table. I got some guys that have invented, uh, invented invited to come on the show and talk about some of the things they're doing. So maybe if they show up, we can pull them forward, um, and talk about some of those things. And then, um, we've got Deanna Boyden, uh, is she traveling? Is she coming to the show again next? Uh, we get an update, uh, about the Scottsdale Summit and talking about that. Tomorrow morning though is not the podcast, it is the, uh, it is the webinar Yeah, at 9:00 AM about residential something.
The webinar tomorrow? Yeah, is, uh, residential assisted living.
Okay, are these the same links? It's not the same Zoom link, right? For those?
They have their own. Let me drop it. Hang on one second, Tina.
I'll drop that because I think last time I tried to click on the same link and it showed that there was another Zoom in process.
Yeah, each one has its own link. Okay, let me find it really quick. Hang on. Here is the Here's the link to sign up for all the upcoming ones. So if you go to that, you'll see, um, you can register.
So now, uh, and this was something too, this does say register for the July 2nd webinar.
I know, Tommy, Tommy, you need to— that's Tommy's.
Oh, but I see it if you scroll down.
You need the 14th. Yeah, if you scroll down. The last two are this, this week, the 14th and the 16th. So it's the same, essentially it's the same, um, podcast or the same topic. It's just the 14th is at 9:00 AM and the 16th is at, um, 2:00, uh, 3:30 PM. Okay, so it's, it just, we're doing we were doing the same one each week at 2 different times for people. So, but yeah, it's that, that website has to get updated across the board.
It was, it just got updated.
And then if you registered and couldn't make it, is the replay also on the 7streams? Yes, it will be.
If you scroll down further down, you'll see past webinar recordings.
I got it. Okay.
That's all the past ones.
Yep, perfect.
Okay, there you go. All right. Okay, so tomorrow, uh, that page should be updated, by the way. Uh, double-check it. But, uh, yeah, you can register today for the pod— the, uh, webinar tomorrow about Residential Assisted Living, RAL, uh, one of my favorite topics. Uh, had one for a short time, so we can talk about that tomorrow with, uh, Amor. She's got a guest coming on, I don't know, figure it out. Um, but, um, other than that, I'll just wrap everybody up with a prayer. Heavenly Father, we thank you for the blessing of this day, blessing this life, and we ask that you continue to bless and guide us so that we always do your will. In your name we pray, amen.
Amen.
All right, everyone have a great day.










