Catherine BellEmpowering Women to Create Financial Freedom Through Passive Income, Real Estate, and Social Impact

STOP Giving Friends Discounts! Invest Smarter, Not Harder. #shorts

20 Apr 2026 · 1 min

Watch on YouTube

1:19

In this short, the speaker argues that entrepreneurs should never give friends discounts on deals, insisting that true friends will pay full price. He recounts a recent prospect who asked for a discount and then ghosted, using that experience to pivot toward promoting the Titan 23 accredited‑investor vehicle. For non‑accredited investors who can meet a $250,000 minimum, he offers a convertible‑note option, both detailed in a new executive summary. He also highlights the value of virtual executive board sessions he runs (and that Catherine also runs regularly) to teach founders how to assemble effective boards, noting that his own board is strong and active.

Chapters

Are you in the deal room? And anytime you gotta give people discounts to participate, you'd probably walk. So I will never, ever, ever give somebody a friend discount cuz friends should pay, you know, if you really like me, you're gonna pay full price and not ask for a discount. So ask, ask strangers for discounts, not your friends, you know? But this guy was trying to ask for discounts and really just trying to take advantage of the, of a relationship he thought he had control of. And so we have to kind of step away from that for, for that reason alone. You know, the fact that he ghosted us is just kind of like taking no with a happy heart and being like, okay, well, we're going to do something else. And what we're going to do is we're going to promote Titan 23 as the, as the accredited investor vehicle. And then for those that are not accredited investors and they still have the ability to contribute the $250,000 minimum, then they can go with a convertible note. So, and we have those participation options located in the new, in the new executive summary, right? So this is one of the other aspects to, to this. If you haven't started using an executive board, virtual executive board, Catherine does those on a regular basis, teaching people how to, how to put them together. My executive board has a pretty strong team of people on it and what they do.