Short Q+A excerpt from a YouTube video ("How do I foster employee wellness? | Q+A") featuring Simon Sinek. Sinek argues that organizations overvalue one-off, intense wellness events and underestimate the importance of daily, consistent small practices (consistency vs. intensity). He uses analogies (brushing teeth, gym vs. dentist) to illustrate that regular small actions compound into meaningful employee wellbeing.
When you go into organizations and you talk to leaders and tell them about bringing meaning and purpose for their employees, and they tell you, oh, yeah, we've got a well Being day. We organize once a year. We've got that covered. Yeah, like, what would you want to tell them?
When people say to me, well, we have a wellness thing. We got that covered. My response is about consistency versus intensity. Right? So if you stop brushing your teeth and only go to the dentist twice a year, will your teeth fall out? Yes, they will. Right? You cannot go to the gym for nine hours and get into shape, but if you work out every single day for 20 minutes, you absolutely get into shape. I just don't know when. And the reason companies like Intensity is because it's easy to measure. We had the event, we hired the speakers, we gave them a certificate check. They're all leaders, right? But it's the daily little things. It's the tons and tons of just innocuous things.
That is what builds up, like brushing your teeth. What does brushing your teeth for two minutes do? It does nothing unless you do it every single day, twice a day. And it's consistency that we forget about. Yes, you need intensity. You still got to go to the dentist. But it's this balance of intensity and consistency. And too many companies think they can solve a problem with intensity, and I challenge them to consider the consistency stuff.
