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12 Aug 2026 · 1 min

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In this brief monologue, Dallas Bragg explains a core psychological mechanism that fuels ongoing addiction and relapse. He argues that people often adopt a self‑defining identity—such as “I always relapse” or “I can’t stick with anything”—and that once this identity is accepted as true, it creates an automatic excuse for future behavior. The identity‑excuse loop turns a perceived justification into a factual self‑belief, which then predicts and reinforces the same destructive actions, trapping the individual in a self‑fulfilling cycle of relapse.










