Daniel FazioCo-Founder of Client Ascension & ListKit

How I Made my First $1 Million

2 Dec 2022 · 0 min

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Daniel Fazio explains that he made his first $1 million through a vertically integrated approach: starting a lead generation agency, creating and selling a lead generation course, and then building or owning software companies that enable customers to perform lead generation themselves. The chunk is an opening statement summarizing this three-step, vertically integrated business strategy.

I made my first $1 million by going from a lead generation agency into selling a lead generation course into owning software companies that allow people to also do lead generation themselves. So it was a vertically integrated way of making a million dollars. It was doing lead gen for other people, showing people how to do Legion themselves, and then giving them the tools to execute lead generation.