How Scott Hit $33,000/mo inside Client Ascension (Video Marketing Agency & Getting Clients)

All right, everybody, I got Scott Millard here and he made his way over to Tampa. Scott, how you doing, brother?

We're doing well on this fine morning. We're waking up and winning.

So I think I really like the fact that client ascension now has become, it's like a form of camaraderie. Like we actually hang out with each other. And you were a part of that first meetup. We did really long back, had a bunch of people come in. We had a really good time and we've done three of them so far, including the big event. So I, I think it's cool to see that we're, we're basically all just friends now, which is really great.

Yeah, it's honestly something I wasn't expecting when I joined, which is super cool. So even without the in person stuff like in, in the slack channels and everything like that, especially the winds channel, these people really don't. These people have no idea. But everybody just like hypes each other up. And for me a big part was I didn't really have anyone to that was in the same position as me. So I wanted to, you know, I was getting into the online business stuff and it's one thing to just like, you know, try it by yourself and like watch some YouTube videos or something, but it's another thing to have like not only a fully supportive team of coaches, but just an entire community around it where people are dedicated to going in there every day and you know, amping you up and stuff like that.

So.

But the in person stuff is really cool.

It's so fun. And the channel is every day I, I feel like, I feel like it's a, it's, it's just fun community. Like it's, it's really good and everyone's just winning so much. Which kind of takes me to the point where could you tell everybody what you do and kind of where you were, maybe your life position, like I think it was like five months ago or something like that and kind of where you are now and what happened to get you to that place you are at now?

Yeah, so I'll preface it. At the end of last year I was working at like this like just this stupid thing, like this like social media startup thing. I was making like 3k a month. It was just not enough money by any means at all. And I kind of just like didn't know what to do. My issue was that I feel like a lot of people will relate to is they have a skill and they just aren't getting paid like what they're worth. And I was like, okay, I need to like do something about this. So I.

So true.

Yeah, I basically quit. And then in, in January and February, I made no money. And I was like, I just didn't know what to do. And that's when I started doing my, my, my online offer. I didn't even know what an offer was, if I'm being honest. Like I wasn't making any money. And I was like, I'll sell videos online. And people were like, you should get on Twitter and stuff like that. And I was like, cool. Which is how I eventually met you guys. And so I was making 3k a month, then I was making no money, then I was making like 5k a month, which was like the, the, the standard to get into client ascension. And I remember I was living, I'd like moved back in with my mom because I had like no money at all. And I was in like my like the, like the bedroom like that I basically was in like in high school. And I was just like in, in the trenches. The trenches, like 5k a month. And I, I was in this, I joined this space that you were in. I had no idea who you were. And it was you, Andre, like a couple other people. And people are just asking these questions like, oh, you know, like whatever. I didn't know what a cold email was, an offer or anything. And you're like, yeah, well you got to do all this stuff and you know, you got to set up the domains and you gotta. Because, because or they'll get burned. And I was like, what is this guy talking about? So I checked you out and that's kind of like how I got to know you and then get familiar with client ascension. But yeah, looping back, I was just not making enough money. It was like 3k a month. And maybe we can get into this now, but I basically 10x in the last, I think like probably six months. So yeah, pretty awesome.

Yeah. It's interesting to see, to take somebody for instance, like you didn't even know what an offer was and you understood like, yeah, I'm really good at making videos, but how can I directly translate that into an ROI and construct it in an offer and then get that offer in front of people, get them on a call, close the call and then operationalize the actual fulfillment of it. And you have a full time employee now, right, to help you out with it?

Yeah, and that's the other really cool thing is I, I hired someone and I'm now paying them what I was getting paid like, like less than a year ago. And so that was a really, a really like that was a cool moment. And the thing is, is that like so there's, there's always something inclined ascension like for that example specifically like Andre, like you'll come in and Andre will be like when you hire them, do these sops and like do all of this stuff. And then you know when you have questions, get on the call, the operations call every week and then other people that have employees, it's not just like the coaches telling you what to do. Other people that have employees will be like, well you know my full time guy did this and this and this, this thing that I did really helped with my hire. And so it's really um, like it's just like a really well rounded resource.

Yeah, I think there's something in there for everybody at every stage. And I remember getting on a one on one with you and telling you like okay Scott, it's time to hire somebody now.

You bullied me into it at work.

Yeah, yeah. I was like you're, you're working so much you have no time to make money. And that's, that's kind of the way I laid it out for you. And you were at the exact point to which you should do so, which is somewhere around like 25k, 30k a month. And now you've got him. And you see now what I mean where it's like you have time to make more money.

So much time was freed up to actually grow the business, not just like make videos and. Yeah, I mean, yeah, that's just, that's basically, basically the thing. So now, now that I have him I think, I think it would have been basically impossible to get to like 50k a month. And now that I have him, it's, it's definitely possible.

Yeah. So do you, do you like what is that? Because I feel like a lot of people, they, they'll probably be in your similar situation, maybe they have something they're trying to sell and like they're, they're good at it and they can, they can do it. They don't know how to translate into an offer and they probably feel exactly like you felt like for instance, it probably didn't feel good moving back into your parents house like at all.

No.

And it's, it's, it kind of ties into just how your confidence about yourself. So if you could like explain kind of the way going from living in your parents house to being able to live wherever you want, which you are Doing right now, like literally just hopping around the country. How does that feel to like have the capacity and just the competence to produce money out of thin air, which is kind of how you are now. And that's what I try to like get people inclined, attention to have where it's like, you, we're going to build this system out for you. I'm going to show you how to operate it and then you're going to operate it. And then all of the coaching is just helping people optimize the operation of that system. So like, how do you feel now?

Yeah, I mean, it's incredible. It's. It's like what. One of the reasons I got in business is because I, I hit and I think we've talked about this and we share this, but I, I like absolutely hated being forced to like go to school and all this stuff. And when you just like remember what that's like, and then being in the 3K a month, you know, job where it's like, well, I either have to like state 3k or go to zero, basically, which is what, what you do, you have to make the leap at some point.

That's so true.

It's.

You're either gonna go up and fully conviction go up or just kill it.

And go like, what's the most that's gonna happen? I'm gonna make. Okay, you got a raise. Now you're making 4k before taxes. No, but it's, it's really awesome because you, yeah, like, like you said, I mean, you know, we're, we're both going to see family. It's around Thanksgiving right now. If someone's watching this in future, we're about to go see family and, and you know, be able to come back here and, and when you go do stuff like that, you know, you're able to afford to like take, you know, take your mom out to a super nice dinner or you know, buy stuff for your family or you know, whatever it is, everyone's in a different situation. And then things for yourself too, like, you know, just your living conditions overall.

It'S like that imperative as, as a guy where it's like, I want to be able to provide, I want to be able to like gather resources. Like quite literally like you're, you're hunting.

It was, I think what Client Ascension did for me is it enabled me to like build basically. So it gives you direction in, in where to go. So like you come into the program and going back to that skill conversation, you know, you might have a skill, but you don't know how to monetize it. And you want to build something so the team listens to you when you come in and they say, okay, based on what you want to build, this is what, this is literally what you need to do. This is like, here you go. Now, you know, do it. And then checking in as you're, as you're building that in order to come to the outcome that we're talking about.

Yeah, I think it's, it's, it really is so simple. The things you need to do, it's just the, the. In the internal optimization of it. So it's like, for instance, like, I know we do Twitter ads for you, and I helped you write the Twitter ads. And then I was like, okay, you're going to click this button, click this button, click this button. And then over time, you start to see, like, oh, that's like, really working. And then now you know how to do. And it's like the cold emails. It's like, all right, Scott, well, we're going to get the leads from over here, and then we're going to write this script for you. So we wrote the script for you. And then I was like, okay, we're going to set up this sending tool. We give people free sending tool now. So you spend $0 a month on sending cold emails. And it's like, okay, you're going to click this, go here, go here, go here. And like, it's, it's done for you. And then it's teaching you how to do it yourself. So it's kind of like the speed.

Aspect, and you just don't run out of things to do. So, like, so I came in to the program again and I was like, what is a domain for send? I knew the domain was, but not for, like, cold email and stuff. So I knew nothing. I didn't even know what an offer was, any of this stuff. And you get to a certain point where, like, you just don't run out of things to do because it's like, okay, I learned how to send cold emails. Now that's working. I learned how to optimize them. That's working. I learned how to hire someone. That's working. Okay, you know, what do I do next? Oh, I'm going to get on the LinkedIn call and learn how to run LinkedIn ads with Jeremy, who's just a beast.

Yeah.

And there's just all these things. And you guys have added so much stuff, too, since I joined.

It's like, yeah, you almost a completely.

Different program at this point it's just like so much stuff.

Yeah.

So.

Yeah, but what I, what we try to do when someone comes in, like for instance, you know how I do the one on one calls with everyone? And like you were saying before, it's like I'm going to assess where you are and then I'm going to tell you you need to do this, this, this, this precisely. And I lay it out with, in the Google Doc and I make a timeline where it's like you're going to do this and then you're going to click this link and go here and then you're going to show up to this specific call and then this will happen.

And this is why.

Yeah, and this is why. And then that's going. And now it's like, okay, now I'm going to check back up on you and two weeks later and I'm going to say, did you complete this? And it's, if you did, it's like, okay, next phase, here's what we do now. Xxxx and this is just this repeating cycle of you need to do this, this, this, this. And you're getting to the phase now where you're really going hard in the content marketing. I see you're making YouTube videos now, which is, which is like the mega scale one. That's, that's how you start that.

Yeah, you do have to, you have to exert a lot of force in the beginning. But, but it's, it's just a force multiplier.

Yeah. So, so, so simple if you're, if you're cool with sharing it like for a precise number with somebody. So like people can understand like if maybe they're, they're in a position like Scott or maybe they have some skill and they're making like anywhere from like 2k to 5k a month. What are you at right now? And like the timeline, Cause you've been inclined to mention I think like five, six months or something like that.

Yeah. Last month I did about 33. Okay. I think. And the, the, the important thing is too is like the trajectory you talk about, you know, floor, floors and ceilings on your, on your income a lot. When I first, first joined, I was at, I think so I was making 3K, but then I had my offer so I was making 5k. So I was like 5k, 7k, 7k, 8k, 10k started like doubling basically. Then I went to like 15k, 20k, 25. So it really is just like yes, it starts going up, it's, it's clean.

Scaling is what it is. It's like we're not sitting here coming in and telling people you're going to, you're going to, you're going to send hundreds of thousands of cold emails and get these like dozens and dozens of clients. You need to be able to actually fulfill the service so you, you have a business that stays in business and you can actually fulfill the thing. Which is exactly what you're doing is exactly why you got the full, full time employee.

Yeah, I literally could not have done it without the program because I had the skill. But like there's like, what am I going to do? Like get a mentor that teaches me like how to send cold emails, how to scrape leads, how to set up my offer, how to close people, how to, you know, get on the calls, how to organize my full time hires. Like there's no one. You don't get that from like, you can't just go out and like get that from like a single person. Which is why the team you guys have built is so critical and you literally can't find it anywhere else. Um, I've been in some not like, I guess coaching programs but I've been in like some communities and they just don't like, it's not even the same thing. Those are just people talking to each other and most of them have no experience and you know, they're, they're, they're just paying some amount to just be in there. It just isn't the same.

That's, that's, that's what I, what I think about Client Ascension is people could be like oh, like if we, if we sat here inside Client Ascension and we decided to do like a dirty scale and what I mean by that is we're going to take anyone and it can be just like two sales guys. It could be like Connor and Dan and just like dirty scale up. We could be at like 600k a month and just not even care about the student results. But it's like I don't want to do that. I want it to have longevity in exactly the fashion I was just explaining to everybody where it's like I'm going to do a call with every single person that comes in and I'm going to individually check up every single, multiple times all of the time. There are systems specifically to increase the speed with which people get results. And it's like, I don't, like, I need it to be clean. I need the highest possible percentage of people to see extreme success as is possible.

That's I, I and you guys have done that? I mean, I. I don't like everyone in there by month. Like two and a half is like closing like multiple thousand dollar deals, like at least to at least 2k at minimum. Usually that's like some people's just their setup fee.