Short video by Daniel Fazio outlining a recommended sequence for acquiring clients: start with cold outreach (direct messages to many prospects and iterate), then produce content once you have clients to share about, and finally use paid advertising/self-liquidating funnels after you have several clients. The tone is practical and blunt.
This is the order you should get clients. As a beginner, cold outreach, like you can go spin up some, offer cold DM it to 50 people, see what the response is. And if it didn't work, you change the DM up the next day. Then content, because you have a client, you have shit to talk about. Content takes a little bit to start working, but when it does work, it's fucking ridiculous. And then ads, now you're getting to that point, maybe you have like five clients, six clients, and you start getting into the area where you can start finagle, fucking around with self liquidating funnels.
