A short YouTube advice clip by Daniel Fazio about growing digital products and courses using "testimonial hacking": proactively asking purchasers for testimonials and offering value (e.g., a free one-on-one consulting call) in exchange to obtain social proof.
One of the best ways to grow digital products or like, courses is what are called testimonial hacking. So what you have to do is you go to people, you go to people who bought your stuff and actually ask them for testimonials, right? And a lot of times you'll have to give them something in exchange. So what I would do is I'd be like, hey, I'll. I'll jump on a free consulting call with you. A free one on one consulting call with you in exchange for a testimonial.
