Daniel Fazio recommends two business ideas to start in 2023: (1) a lead generation agency offering services like LinkedIn automation, cold emails, and direct messaging to prospects; and (2) content repurposing and video editing, including extracting short-form clips from long-form YouTube and producing/editing YouTube videos. The clip frames these as complementary approaches—direct sales/lead gen and content marketing.
Two businesses you should start in 2023. One is the lead gen agency and you can do a couple things with this. One, you can do LinkedIn automation, you can do cold emails for clients, or you can do DMs to their ideal prospects on Instagram or Facebook, Twitter slash LinkedIn. And the second is content repurposing and video editing. So either you are extracting TikTok videos from somebody's long form YouTube videos and you're captioning it, or you are producing the YouTube videos in the first place and you're doing all the editing for those. So it's either direct sales, lead generation, or content marketing. Anything that supplements either of those.
