Daniel FazioCo-Founder of Client Ascension & ListKit

Your B2B clients want to see a return on investment - your clients need to make money

24 Apr 2023 · 0 min

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0:17

Daniel Fazio explains that for B2B services (here: advertising for businesses), clients must see a return on investment to justify paying for the service. The excerpt emphasizes that a paying client needs to make money from the work in order for the service to be rationalized.

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