David Jenyns argues businesses must constantly evolve their models, but large organizations face a real problem: explaining changes to massive workforces. Klaus Schwab's organization has 260,000 employees. Getting that many people aligned when you shift direction is the hard part.
260,000
Klaus Schwab of the World Economic Forum
Every aspect of the business is changing. If you really want to keep performing, you've almost got to change your model all the time. And Klaus Schwab of the World Economic Forum talks about this and says, you've always got to be in beta. It sounds wonderful as a set of words, but when you actually have to practice in the company, it's pretty scary, because it's not motivating a small group of startups or a small group of employees who have the same thinking that you do. We have 260,000 employees, and when you decide to zag and zig, you've got to tell them what you're going to be doing, why you're doing it, how it's going to impact them, and why they all have to come along with you on the journey.
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