Large companies kill small innovative projects because they can't prioritize them. Google tried listing every initiative, which unexpectedly aligned stakeholders and made it clear what actually mattered.
This is how we keep our innovation running. I think usually as companies get bigger, they find it really hard to have small, innovative projects. And we had this problem too for a while and we said, oh, we really need a new concept. The Google Ads. That's a small project that we're not quite sure if it's going to work or not, but we hope it will, and if we do enough of them, some of them will really work. And turnout, such as news. But then we had a problem because then we had over 100 projects. And I don't know about all of you, but I have trouble keeping 100 things in my head at once. And we found that if we just wrote all of them down and ordered them, for example, the Buy Iceland was from a media article, we would never do such a crazy thing. But in any case, we found if we just basically wrote them all down and ordered them, that most people would actually agree what the ordering should be. And this was a surprise to me, but we found that as long as you keep the 100 things in your head, which you did by writing them down, that you could do a pretty good job deciding what to do.
Remember me? Subscribe To My Channel For More Free Business Systems Content 📈
