A short YouTube talk (David Jenyns) advising business leaders on how to connect with millennials. The core recommendation is to begin by valuing millennials unconditionally, find common ground, and for older leaders to make an effort to understand millennials rather than insisting millennials first understand them.
Chapters
In the business community. The number one question they're asking me right now is how to deal with millennials. And so what I say to them is this.
Before we deal with them, I share with these leaders, value them. Everything begins with valuing people. There are gaps, obvious age gaps, thinking gaps. But the first thing you have to do is you have to find common ground. And the common ground that I find with people is I value them, period. No strings attached, regardless of age, regardless of anything, I value them. Now, the moment that you value a millennial, you find some common ground. You can then begin to have some understanding of which I say, it's our responsibility as elders, seniors, to understand them first, instead of making sure they understand us.