Short excerpt from a YouTube video (Maximize Your Time - Alex Hormozi) where the speaker argues that people often waste time or spend it on low-leverage activities. The key claim: investing in skills increases output per unit time by giving leverage—e.g., a highly skilled cold caller produces more booked calls/sales in the same time as an unskilled caller.
People are not doing stuff with the time that they have, or they're doing low leverage activities with the time they have, and then they're not trying to increase their output per unit time, which means investing in their skill set. And so skills give you leverage on your time so you get more out of each unit of time. So if I'm a master cold caller, I will get more sales and calls booked for the same unit of time that somebody who sucks at it, same time, more output.
Remember me? Subscribe To My Channel For More Free Business Systems Content 📈
