David Jenyns explains the value proposition of "Minimum Viable Systems (MVS)": the offering combines software plus the accompanying thinking, support, community, and training to deliver a base level of systems and processes ("minimum viable systems") for businesses that previously lacked them. He frames the approach as an integrated, Apple-like solution emphasizing systems thinking and implementation support.
And a big part of what makes us very unique is we're not just the software, we're the thinking behind it and then we're the systemologist. So I almost think of it like we're more like the Apple solution rather than the Microsoft solution. We've kind of got all of these integrated pieces around the software, the thinking, the support, the community, the training to create. Hey, how do we go from I don't have any systems and processes in place to I now have the base level of systems and what we call minimum viable systems? That's really what you're looking to achieve?
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