The Master Skill Of Business

David Jenyns argues that systems are the foundational skill for building a scalable business that runs without you. Every major challenge—lead generation, cash flow, hiring—gets solved by creating repeatable processes. Delay systemization and your team's habits calcify; build systems now and you get the business of your dreams in five years.
Chapters
[FOREIGN] So we know that all great businesses at some point in time, if you're looking to build a profitable enterprise that works without you, they embrace systems. There's no way around this. This is a bridge that you must cross, and it's never going to be easier than right now to systemize your business, because as your business grows, as you get more team members on board, it gets harder to change culture. People get more and more set in their ways. So the sooner that you can make this change, the better. You wanna decide today that you're going to build a systems-driven business and then you're gonna go at it and you're gonna do it. It's an essential part. I say that developing this skill is the master skill of business. A lot of tradespeople, like, we're great technicians, you can hop on the tools, you know how to do the thing, But very quickly we realized that the skills required to build a business that delivers those technical skills is very different. It requires a different set of skills. And effective systems development is the master skill. Because it's about capturing what you're currently doing, making it repeatable, setting a standard. Every problem in your business is a systems problem. Don't have enough leads? Fix your lead generation systems. Have cash flow issues? Fix your financial systems. Have trouble with staff, getting staff, keeping staff? Fix your recruitment and onboarding systems. Every problem in business is a systems problem. It's a great model or a great lens to look through your business. Now, I made sure that someone in the room set their alarm to remind me a very important piece. Now's the time to make the decision to become a systems person. So thank you for that. Now, you might not even realize how much it's costing you not to have systems in place. I kind of wish I could be that Ghost of Christmas Future to show you your two futures. The future if you decide to put systems into place right now and one where you don't, and we zoom ahead 5 years into the future. They're going to be difference of night and day. On one hand, you're going to have that pain of missing out on opportunities, not being there for family engagements, lost time, money, effort. On the other side, if we get systems in place, you'll build the business of your dreams, the business that you first wanted to get into place as you started the idea of business. When I got on this journey, just like you've got on this journey now, I felt like it didn't have a roadmap, and that's why I developed Systemology. I wrote the book that I wish I had at the time. I read The E-Myth and Traction and Built to Scale and Scaling Up, and I thought, yes, I want to do systems. And then it was like, but where? Where do I get started? And that's why I wrote the book, because I feel like it's the how-to guide on how to do it. But don't take my word for it. We know it's the theme for the weekend or the last couple of days, getting systems and processes into place. Ryan and Erin, they're a fantastic poster child for getting a systems-driven business. We'll talk a little bit about some of their lessons as we progress. The takeaway here is that success leaves clues. And there's a big clue in what they've been able to do that I'm hoping that you discover today.
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