Tim Ferriss (in a short YouTube monologue) advises that small companies should track one or two key metrics on a weekly basis to maintain focus and drive improvement. Examples mentioned include weekly average unique visitors and conversion steps like first-stage signup to completion; the emphasis is on keeping the metric count small and measurable.
I think it's important to have at least one or two numbers that you track on a weekly basis. So that could be for web based properties or services or products. It could be weekly average uniques. What it is doesn't matter that much, but matters less than having a metric that you try to improve every week. You could have one or two of them. You really shouldn't have many more than that. It could be, let's say, first stage of sign up to completion of signup. There are many different metrics that you can use, but I think that to keep the team focused, especially in a small company, it's very important to have one or two that you focus on a weekly basis.
Remember me? Subscribe To My Channel For More Free Business Systems Content 📈
