Michelle Mone on what pushes her forward: determination, fear of failure, and wanting to make products that actually work. She's launched Ultimo Beauty and Ultimo Utan, with new tanning products that don't streak or smell bad, now in major UK retailers.
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I fight every single day in business. I am so determined. I start new ideas every single week. And I think what drives me, don't get me wrong, money used to drive me. But then when you pass by some of these goals that you achieve, it goes on to another level. And it's hard to explain it, but I think it's a fear of failure that keeps me going. And always wanting to make a difference for my customers, always wanting to give them the best fit, the best quality. And I've just started up Ultimo Beauty, Ultimo Utan. Worked on our new tanning products. No streak, no smell of biscuits, et cetera. It's launched in Boots, Debenhams, House of Fraser, Harvey Nichols, Harrods. It's launched all over. And I just love the challenge. I do my best to keep it real. Because you know what? There's another bigger boat in the sea, much bigger than me. And I still believe that I have not made it yet. I don't believe I've made it yet.