Dmytro Rodenko explains why building trust with potential clients takes time in sales. He covers how to pick target companies and individuals for outreach, and what signals like company growth show you have a real opportunity.
They value their time. It's a kind of investment and it's kind of trust for them. And only hierarchic people or those who really need the things that you offer will, will start from, let's say from the first step, right? Basically normal people, they need from two to three months to become more mature, to understand your value, to understand your, let's say, level and how you. They can benefit from community, from contacting with you. Right? So you need to keep some time for that. So this is the big why do we need meetings and what time should we reserve for that? Then how to choose a target audience to outreach online kitting. First you should be. You should select companies first. I would, I would advise you to select companies and then you will select people inside the companies who are responsible for your area or your responsibility, right? So how to select a company? First you should be very careful about the events, what's going on inside the company. For example, the number of employees is increasing. It is a good indicator that company is investing in a certain area and it's a good sign that they got the money and they got a need. So that's why if the number of employees is increasing, it's a good sign that something is going on there and your services might be in case. Also you should consider it can be the increase of general amount, the general number of employees or it can be even increase in number of IT or information technology employees.
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