Eric DeeranOne mission — help agency owners build businesses they actually love running.

15X ROAS With A UGC Creator

17 Oct 2026 · 0 min

Watch on YouTube

0:28

In this segment Eric Deeran showcases a high‑performing user‑generated‑content (UGC) ad that combines a split‑screen format: the top half features a UGC creator delivering the same winning script he used, while the bottom half shows his pointer walking through a sketchbook illustration. The ad generated $13,000 in revenue from an $882 spend, delivering a 15× return on ad spend (ROAS). Deeran notes that the ROAS is likely to decline as the campaign scales, highlighting scalability considerations for UGC‑driven ads.

The last ad that I'll show you here that works really well is using UGC-type ads. So with this one, what we did is we had our existing sketchbook ad and then we did a split screen. You can't really see her face on this thumbnail, but we had a split screen of a UGC creator who recorded the exact same winning script as me, and then we just had her on the top of the screen and then my pointer walking through the sketchbook on the bottom of the screen. And for this one, we spent a total of $882, generated $13,000 in revenue at a 15x return, and that will obviously go down as we scale it.