A short YouTube conversation (Jan 2, 2024) in which two speakers discuss challenges running a business—chiefly not knowing how to get leads, create packages, run discovery/triage calls, and close sales. The exchange frames sales processes and call skills as the crucial missing competencies that convert leads into revenue.
I know you said you kind of, like, didn't have a full understanding of how to run the business. I guess what was kind of the biggest problem was it just, like, not knowing how to work leads, get leads, create packages? Like, what specifically, I guess, was kind of the biggest issue.
Yeah, packages, getting leads, how people went about getting leads, what to do when I, once I got the lead, how to conduct a discovery call, a triage call, I didn't know any of that stuff. And then of course, the sales, which is. That's the biggest part. Yeah, you guys are super thorough with the sales stuff. And that's like, I. I'm still learning how to do that.
And I mean, I like that you said that because it's like you can get leads coming in, but if you don't know how to work them, you know how to close them. That's what's actually going to turn into money, which funds the business on the back end as opposed to just like a bunch of leads in your pipeline and.