A short YouTube clip advising filmmakers that they must balance creativity with business-building. The speaker argues focusing solely on creativity often reduces income, while prioritizing growing a business increases income and frees time for creative work.
Eric Deeran - Master Filmmaker
February 1, 2023
If all you're focused on is making better films, here's what you need to focus on to make more money. So there's two things you can focus on. You can either focus on being more creative or learning how to actually build a business that makes more money. So typically, when people focus on learning how to be more creative, it brings down the amount of money they make because they're not focusing on the things that actually make money. Whereas if you could focus on making more money growing the business, then you have more time to be creative as well. But what a lot of people do is they only focus on the creativity side of it.
