Cheap clients
15 Apr 2026 · 1 min
0:43
Eric Deeran tells video agencies to stop chasing cheap clients and start selling outcomes instead of content. Clients want leads and sales, not pretty videos. He shows how to position your work around results.
Eric Deeran tells video agencies to stop chasing cheap clients and start selling outcomes instead of content. Clients want leads and sales, not pretty videos. He shows how to position your work around results.
If you're a video agency, you got to stop wasting time on low-ticket clients. There are clients who will pay a higher price for your services. The problem is, is you probably don't know how to actually convey the value of what it is that you're selling, so you can't reach those higher-ticket clients. And the truth is, is that clients don't care about the content anymore. They care about what the content does for them. And so if you don't understand how to use the content to get them more clients or get them more leads or get them more sales, then you're always gonna have low-ticket clients. So if you wanna learn how to not only attract clients for yourself, but also how to actually get clients results with content, I put together a short video on the next page. Go ahead and check that out, schedule a demo with our team, and see if we can possibly help. We'll see you there.
