Eric Deeran explains why videographers should switch from one-off projects to monthly retainers. Project-only work creates wild swings: one month you make 7k, the next you make 700 bucks. Retainers stabilize income and kill the anxiety.
retainer
One month $7,000; another month $700.
Way too many videographers are doing one off projects and it's killing their business. Killing the business because they don't have consistent revenue. One month they'll make 7k, another month they'll make 700 bucks. This leads to a ton of anxiety, a lot of stress and sleepless nights. And I know that because that was me. If you want to build a sustainable business, have to be focusing on monthly recurring revenue. If you want to learn how to get retainers in your video business, comment the word retainer below and I'll send you our top 27 retainers.
