Eric DeeranOne mission — help agency owners build businesses they actually love running.

Comment "Workshop"

25 Aug 2024 · 1 min

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0:42

A brief spoken excerpt advising that the second hire a business should make is a videographer. The speaker argues many business owners spend at least 20 hours per week on shoots and editing, which prevents them from focusing on revenue-generating activities; hiring a videographer (priced informally as "two dollar sign") frees that time to grow the business.

Questions this video answers

A videographer.

At least 20 hours a week.

Informally described as "two dollar sign" (i.e., moderately priced).

Chapters

The second person that we need to hire is, simply put, a videographer. So you're probably spending a decent amount of time. If I had to guess, depending on how big your business is, you're probably spending at least another 20 hours a week actually going on the shoots. This is a problem is because if you're spending time editing, if you're spending time going on shoots and filming, then you don't have time to actually make the business more money and get more clients. And to hire a videographer, let's just say it's two dollar sign. So it's not. It's not as cheap as finding an editor, but it is still fairly inexpensive here. And the reason this is important is because we can't have you spending 20 hours a week on going on shoots and doing editing. You need to be focusing on revenue generating activities.