Eric Deeran argues that videographers should pick one niche to charge higher fees and attract better clients. He points to 60 case studies in a single niche as proof that specialization makes client acquisition easier.
Here's why you need to pick one niche as a videographer. The reason why is because it positions you as an expert, which allows you to charge more money and get your clients better results. I mean, imagine if you had 60 case studies with one type of video client. Imagine how much easier it would be to get more clients. If you want to learn how to niche down, what to niche down into, and the whole process around that, comment the word Workshop. Below, we'll send you a free training going over exactly how you can start doing.
