Short advice from a YouTube workshop-style video arguing that businesses should hire a videographer to stop owners/spokespeople spending ~20 hours/week on shoots and editing, freeing them to focus on revenue-generating activities. Hiring a videographer is described as moderately priced ("two dollar sign")—more expensive than an editor but still fairly inexpensive.
The second person that we need to hire is, simply put, a videographer. So you're probably spending a decent amount of time. If I had to guess, depending on how big your business is, you're probably spending at least another 20 hours a week actually going on the shoots. This is a problem is because if you're spending time editing, if you're spending time going on shoots and filming, then you don't have time to actually make the business more money and get more clients. And to hire a videographer, let's just say it's two dollar sign. So it's not. It's not as cheap as finding an editor, but it is still fairly inexpensive here. And the reason this is important is because we can't have you spending 20 hours a week on going on shoots and doing editing. You need to be focusing on revenue generating activities.
