Short YouTube comment-style video by Eric Deeran (Master Filmmaker) contrasting outbound and inbound marketing. It argues outbound requires many cold outreach attempts (cold calls, DMs, emails) with low intent, while inbound uses ads to a value video plus a calendar CTA to generate high-intent leads. Includes a CTA: comment the word "workshop" to receive free training on the system.
Here's the difference between an inbound system and doing outbound. With outbound, you have to do cold calling, DMs, emails, then try to get them interested, and you have to make hundreds of those calls per day to get one to two interested people working with you. And the problem is there's no intent, meaning that they're not actually interested because they didn't reach out to you. Whereas what we prefer is using an inbound system where you run some sort of ad to to a value video with a calendar to book a call with you, and then those people become clients. And the reason this works is because it's very high intent. This means that these people actually want to work with you. If you want to learn more about how this works, comment the word workshop below. I'll send you a free training going over how this entire system actually works.
