Eric Deeran explains why arguing with prospects kills sales. Instead, ask clarifying questions like "What do you mean by that?" When someone says they can't afford your service, ask if they mean right now or after it brings in more clients.
Never, ever, ever argue with your clients. So you never want to argue or confront your clients or prospects in the sales meeting or in any meeting for that matter. So what you want to do is you want to ask them, well, what do you mean by that? Or what do you mean when you say that? Or ask questions to get them to come to their own conclusion. So if a client says, well, this is too much, I don't know if I can afford this, I would first say, well, what do you mean by that? Are you talking about you can't afford it now or after we help you bring in more clients with the content that we're creating?
