Short YouTube video (short) in which the speaker advises salespeople to avoid attachment to the outcome of sales conversations. Key claims: whoever can walk away has more leverage; don’t appear needy; remember you are the expert because the prospect sought you out. The piece is a concise behavioral tip aimed at improving close rates by preserving leverage and confidence.
Here's how to close more deals have no attachment to the outcome whatsoever. Make sure that when you're in sales conversations with your clients that you have no attachment to whether or not they buy or not, because whoever can walk away from the deal has more leverage in the deal. So make sure that you're not getting needy in your sales conversations. And your prospects can't feel that you need this more than they need it, because at the end of the day, they came to you. You're the expert. You need to remember that.
