Eric Deeran explains how to land your first clients: offer free work to build proof. Esteban gave three free videos to Denver medical clinics, every one converted, and it turned into $94,000 in revenue.
Approximately $94,000 (speaker also references $93,000 once).
Three free videos.
Medical clinics in Denver.
If the answer is no, what I would tell you to do is offer a significant discount or a free trial, like a month trial of your services. Because there's a reason some of the biggest companies in the world offer free trials. It's because if you actually do a good job and your product or service is actually good, they're going to move forward. Perfect example is one of our clients, Esteban. I think he did $94,000 offering three free videos to medical clinics in Denver, which is where he lives. And so he did those for free. Every single one of them moved forward and then turned into $93,000 in revenue for his business. Right. So to pitch your first client, I would say, because, like, people are not going to hire you unless you have proof or at least something that looks like you've worked with clients before. And so what I would do is go offer a portion of your services for free, which I know some people are like, well, I don't want to do that. I don't want to offer things for free. If you don't have any past clients, you don't have any leverage at the end of the day.
