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How quickly should you be getting a case study with a client who achieves a result with your videos?

7 Nov 2023 · 1 min

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0:32

This short YouTube segment (by Eric Deeran - Master Filmmaker) advises video creators to obtain client case studies immediately after a client achieves measurable results. The speaker warns that, over time, clients may forget or misattribute success, so collecting testimonials/case studies right away preserves the creator’s contribution and makes capturing accurate evidence easier.

Chapters

The something to keep in mind too. When you do have a client achieve some sort of result, you do want to try to get that case study as soon as possible, because over time, people start to forget what attributed the success, and they start to kind of get into like this amnesia state where they're like, oh, it was really me. Even though it was like you that created the video for them. So just in the future, try to keep that in mind. Like when they have a result, it's like, okay, cool, let's go ahead and get the case study right now, as opposed to waiting down the line and getting it later. It's okay if it's now, but just something to.