Eric Deeran shows how to stretch client lifetime value from $19k to $100k by selling repeat products and services instead of one-time deals. With a $2,000 cost per acquisition, that's $98,000 in lifetime profit per client.
From about $19,000 to about $100,000.
About $2,000 per client.
Approximately $98,000 of profit (LTV minus CAC).
And that's how you stretch your LTV from like 19k to like 100k. And then if your cost per acquisition per client is like let's say $2,000, it's 2,000 to get a 19,000. And then that 2,000. Everything's about your lifetime value versus your CAC, your cost per acquisition. If your cost per acquisition, if your lifetime value is like 100k and your CAC's like 2k, you have $98,000 of profit on your lifetime value. Like, that's where you start to make the real money. But it's like, how can I take this client that paid me one time and then sell them something again and again and again and again and again? And that something doesn't have to be vertical, it just has to be something. So it's like maybe we, we can brainstorm that a little bit more or like maybe they do one of these things every month or maybe we do. And that may not make sense economically, but we just figure out what that is. You know, my attitude is if I'm.
