Short YouTube clip (Missteps In Business) contrasting one-off client projects versus retainer agreements. The speaker notes one-offs create volatile, up-and-down revenue (example: $7k one month, $700 another) while retainers produce steadier, upward revenue because clients pay monthly. Ends with a call-to-action inviting viewers to comment “Workshop” to receive free training on winning retainers.
Here's the difference between one offs and retainers. So with one offs, you have up and down revenue because you're doing all of these one offs that are not consistent, meaning you'll have 7k one month, 700 bucks the next. But when it comes to retainers, you have a consistent upward trajectory because you have consistency with the people that are paying you every single month. So if you want to learn how to get more retainers, comment the word Workshop below. We'll send you a free training going over exactly how you can start doing this.
