Eric DeeranOne mission — help agency owners build businesses they actually love running.

Quality Doesn't Matter (Hear me out) #shorts

30 Dec 2022 · 0 min

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0:22

A short advice-focused video (YouTube Short) arguing that creators should stop obsessing only about cinematic video quality and instead prioritize providing measurable value and learning to sell their services so they can charge higher prices. The speaker emphasizes that great-looking content is useful but insufficient without skills to sell and deliver value.

Stop obsessing over the quality of your videos and start thinking about how you can provide more value and sell to your clients. Oftentimes you get stuck in the rabbit hole of oh, I need to make the best cinematic content. It needs to be the best, needs to look the best, needs to feel the best. Right? That's important. But at the same time, you need to learn how to actually sell. Provide more value so people are willing to pay a higher price, or you're always going to be stuck at lower prices.